Since the day I started the job, I’ve watched our Customer Success Team grow and take significant positive strides forward in our account management style. I’ve learned that the success of a customer is not solely dependent on the Customer Success Team. It’s a true team effort — everyone from the Sales Team, Operations Team, Engineering Team, etc., has a direct impact on our customer’s journey and success with the Conversica platform.Read more
If you’re considering investing in AI this year, you’re not alone. Artificial Intelligence presents an exciting opportunity for growth and innovation across a number of different industries. Startups developing AI systems have increased 14x since 2000, and AI jobs have grown by 4.5x since 2013. Although many individuals think that AI will take people’s jobs, research firms like McKinsey estimate that widespread adoption of AI could actually create between 80-200 million jobs in industries from healthcare to IT.Read more
Earlier last month, Conversica took part at Slush Tokyo, one of Japan’s largest startup and tech conferences. With more than 600 startups and 6,000 founders, investors, media, and students in attendance, this was a great opportunity to learn and share ideas on topics such as Conversational AI and some of the challenges facing consumers today as AI becomes more pervasive in various facets of work and home life.Read more
When it comes to lead follow-up, there are two absolute truths: 1) faster is better and 2) it pays to be persistent. Insidesales.com recently published an article in which they share findings from their study of response times and lead follow-up persistence for almost 200 companies.
So who were the all-stars when it came to reaching out to their leads? Here are the top 10 companies with the best lead responses:Read more
Last week, we held our second webinar in the series that explored the 4Ps of sales effectiveness – Promptness, Persistence, Personalization, and Performance. Derek Grant, VP of Commercial Sales at Salesloft, and Erroin Martin, VP of Sales at Conversica, discussed “Persistence: How many potential leads are lost due to insufficient follow-up?” What do researchers in the field have to say about the optimal number of touches?Read more
In the past decade, artificial intelligence has taken some amazing strides. This technology has been successfully implemented in a wide variety of use cases. Yet, it still gets a bad rap—many people hear the term “AI” and immediately think of HAL, the computer that couldn’t be controlled by its human users in the film, 2001: A Space Odyssey.
Another common fear regarding AI is that computers are going to steal jobs. As AI makes inroads into sales and marketing, those fears grow. However, salespeople should stop worrying—AI isn’t going to take away their jobs. Instead, it will help them work more efficiently and effectively. Read on to learn how AI helps, rather than harms, salespeople.Read more
What does the average person have to say when it comes to Artificial Intelligence? ABC7 asked this question to Conversica CEO, Alex Terry, in a recent news segment on the fears and expectations Americans have about AI technology.Read more
We’re very happy to announce the 2017 Sales Effectiveness Report – Automotive Edition is here! For three years in a row, Conversica has been conducting a study on the state of lead follow-up by U.S. companies. And for the first time since we started this study, we’re taking a closer look at how Auto Sales and Auto Service departments follow up on their internet leads.Read more
As I read the mid-year report from NADA on fixed ops and the shrinking margins on the variable side I couldn’t help but think how important people are becoming. Yes, process and technology are important parts of retaining our employees and customers, but without people everything else is irrelevant. This is likely obvious to those of you reading this.
Inherently we know that the following are the building blocks to happy employees and customers because we live in the day to day frenzy of fixed operations:Read more
It hasn’t even been a year since I graduated college and started my first “real” job, yet I feel like it was so long ago. I am a Sales Development Representative. Yes, the dreaded SDR that calls you at random times, tries to schedule meetings and hears people tell me no more than yes. How did I get here, why do I do it, and what does the future hold?Read more
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