Conversica Blog

Demand Gen Webinar: A Marketer’s Guide to #SelfCare

Demand Gen Webinar: A Marketer’s Guide to #SelfCare

Do you ever feel like you're working hard but still down about your job? Do you get stressed out about lead generation and the hand-off of leads between Marketing and Sales? If this sounds like you, you'll want to check out our webinar: A Marketer's Guide to #SelfCare...

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Blog: Conversica Named Marketo Tech Partner of the Year

Blog: Conversica Named Marketo Tech Partner of the Year

We were happy to recently be named Technology Partner of the Year by Marketo. This recognition resulted from our AI Assistant technology integration with Marketo. This Conversica-Marketo integration leverages the synergies between marketing automation and...

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A quick guide to conversion funnel optimization

A quick guide to conversion funnel optimization

Marketers become more effective when they understand the path that customers take as they progress from interested website visitors to paying customers. If marketers do not take care to analyze each stage of this customer journey, there will be a significant number of...

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