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Tag Archives: auto sales

2017 sales effectiveness report - automotive edition

The Sales Effectiveness Report – Auto Edition is here!

We’re very happy to announce the 2017 Sales Effectiveness Report – Automotive Edition is here! For three years in a row, Conversica has been conducting a study on the state of lead follow-up by U.S. companies. And for the first time since we started this study, we’re taking a closer look at how Auto Sales and Auto Service departments follow up on their internet leads.

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Brian Pasch

Brian Pasch reviews Conversica – and likes what he sees!

Brian Pasch, CEO of PCG Companies, is one of the most respected names in the automotive retail industry, providing “vendor-neutral advice to business leaders looking to create a comprehensive marketing strategy that includes the latest opportunities in traditional, digital, and social media.” When Brian talks, smart auto dealers listen, so we were delighted to see his latest research report…

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Lead Quality

Gauging third-party lead quality: engagement rates versus close rates

Comparing lead sources: Which is the better way to determine effectiveness of a given lead source, close rates or engagement rates? The answer may surprise you.

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Conversica

Check out this @DemandGen Radio podcast with our @vbelfor to learn whether or not you should be adding… https://t.co/hKgqaZCpus

10 hours ago
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Conversica

RT @GoVengreso: #AI will never replace #salespeople bc emotional connections with #buyers will always be needed. Learn how to make them a o…

10 hours ago
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Conversica

Learn how to make old leads that are unresponsive work for you. Join us Thursday, Nov. 29th at 11am PT/2pm ET for a… https://t.co/OLDabuh6jB

2 days ago
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Check out how this @YMCA #fitnessclub leverages #AI to increase #memberships. https://t.co/ZnRdRSlAaP https://t.co/tHMxG4wbUV

3 days ago
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Conversica

Our @vbelfor talks about the rise of virtual assistants and conversational #AI in the latest episode of @DemandGenhttps://t.co/y9pb2VehU8

4 days ago