The cost of acquiring a new customer is anywhere from 4 to 10 times more expensive than retaining an existing one. Clearly, it makes financial sense for companies to invest in keeping the customers they have.
Learn how the Conversica AI-driven Customer Success Assistant can help.Read more
Come join us for the Salesforce Basecamp for Sales event tomorrow, August 15th, at the JW Marriott! In this free, one-day workshop, you’ll learn best practices for using Salesforce to help you sell smarter and boost your productivity.Read more
Stephen Hawking wrote, “Intelligence is the ability to adapt to change.” Here at Conversica, we believe that applies to not only intelligence of the natural variety, but artificial intelligence as well. Sales methods change, customer expectations change, organizations change and, above all, technologies change.
And we’ve remained at the forefront of conversational AI for several years now by embracing and driving change ourselves. To that end, we recently announced significant enhancements to our flagship product, the Conversica AI Sales AssistantRead more
Hello everyone, I have exciting news to share with you today. On behalf of the whole Conversica team, I’m pleased to announce that we have raised $34 million in our latest round of funding, one of the largest investments in an AI company this year.
There’s been a lot of hoopla recently in AI investments. So given all this activity, you might wonder, what made Conversica stand out? Let’s review what led our investors to decide we were the smart bet to place in this growing space…Read more
Welcome to our guest blog, courtesy of Kim Honjo of Salesforce: Humans have had a fascination with artificial intelligence (AI) for longer than you probably realize. While the term ‘artificial intelligence’ is relatively new, the concept of non-humans or artificial creatures coming to life traces back to Greek mythology and even earlier. By the 19thRead more
Would you believe that one-third of companies completely ignore their inbound leads? Or that two-thirds simply give up after two or fewer attempts to reach them? It’s true! The 2016 edition Sales Effectiveness Report on Lead Follow-Up reveals how effectively (or not) companies are at managing their inbound leads. This innovative report saw over 500 companies across nine industries secret-shopped, and the results were both encouraging and alarming. How’d they fare? How do you compare? Join VP of Sales Erroin Martin and CMO Carl Landers, as they present the findings and explain what practices are strong predictors of success or failure with inbound leads.Read more
Sales leads are the lifeblood of any business – after all it’s tough to sell your product or service without having people to sell it to. So it’s important that businesses are working as effectively as possible to leverage their sales leads. But are they?
That’s the question we set out to answer in our 2016 Sales Effectiveness Report on Lead Follow-up. This year, we tested 538 companies across nine industries to see what happens when research meets the real world. The results were both fascinating and alarming, and led to what we’re calling the 1, 2, 3s of Missed Opportunity…Read more
Is that a Sauroposeidon or a Pterodactylus?
Before we get into that, let’s first talk about how Netflix became the hot girl in the room while Blockbuster got pushed to the nosebleed section. Or how Facebook excitedly jumped on the social bandwagon and took off with flying colors, buggy whip in hand…as Friendster quickly became an artifact on the web? Or howRead more
Organizations have long recognized the importance of arming their sales teams for battle with tools such as playbooks, case studies, battlesheets, etc. But surprisingly, until relatively recently technological tools have been somewhat scarce, the focus being more on automating Marketing functions rather than Sales. But that tide is turning rapidly – welcome to the era of the Sales Stack. Come join Nancy Nardin of Smart Selling Tools in an exciting webinar where she’ll delve into the most amazing example of new Sales Stack technology: the emergence of customer-facing AI!Read more
Most organizations spend substantial resources obtaining sales leads. That amounts to a lot of dollars and a lot of time spent on something that is critical to the organization’s success. And yet… how much of that spend is actually guided by best practices? Perhaps more to the point, do most organizations even know what those best practices are? Does yours? Now’s your chance to find out.Read more
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