Skip to main content

Tag Archives: department

The Automotive Internet Department, Part 1: How it started and failed, and how big data gave us insight into the future path to success

Over the last 15 years the automotive Internet Department has gone through several significant changes as technology progressed and consumer behavior was analyzed. Yet after all that change, the average dealer is doing little better than they were when they started. The fact that BDC’s are started, changed and stopped by utilizing metrics that have little to do with the overall effectiveness of the department, speaks volumes about the misunderstanding of the department’s overall mission.

Read more

Recent Tweets

twitter

Conversica

We're thrilled to be named a "Top Sales Tool." Thanks @sellingtools! https://t.co/FXO1Wl3JwV

1 day ago
twitter

Conversica

RT @LeanData: .@marketo Launchpoint partners @demandgen, @mintigo, @MyConversica and @LeanData are here to guide you through common #ABM ch…

1 day ago
twitter

Conversica

"Conversica strongly believes that AI is the future and can spark love between the sales and marketing team with th… https://t.co/TOSAtOpdkw

1 day ago
twitter

Conversica

Thanks for the shout-out @digitalzoneB2B! https://t.co/SyF8R19jQy

1 day ago
twitter

Conversica

@delman_nucleus we'd love to show you what we're working on for this year. Shoot us a DM and we can set up a conver… https://t.co/oh516Z0eco

1 day ago