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Tag Archives: education

The State of Lead Follow-up - Education

Lead Follow-Up in the Education Industry

Higher education institutions rely heavily on lead generation tactics to recruit the right students to their schools. Part of the recruitment process is providing a positive and engaging experience, starting the moment a lead initiates contact with the school.

In this Sales Effectiveness Report, we take a closer look into lead follow-up efforts in the education industry. Are educational institutions promptly responding to lead inquiries with personalized answers? Or following up with each lead to make sure they’re satisfied with the information they received?

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The Rise of AI Tools: Verticals to Watch, Part 3

In our previous post, we discussed how finance, insurance, and security companies are using AI to improve employee productivity and catch the bad guys before they commit a crime. In this post, part three of five, we’ll see how teachers are using AI to customize lesson plans, how media companies are harnessing AI for curating and creating content, and how e-commerce is using AI to make our lives easier.

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Conversica will be at the CEB Sales and Marketing Sumit and the B2B Marketing Forum

Two October Summits Every Sales and Marketing Professional Should Climb

Conversica will be attending two important sales and marketing summits in October, the 2016 CEB Sales and Marketing Summit and Marketing Prof’s B2B Marketing Forum

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A back-to-school lesson in lead conversion

A back-to-school lesson in lead conversion

Business of all types and sizes can always benefit from some schooling about optimizing their lead pursuit practices. Read on for some lessons about how The Los Angeles Film School more than made the grade.

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