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Tag Archives: engagement

Quick Guide to Understanding Conversion Funnel Optimization

A quick guide to conversion funnel optimization

https://www.conversica.com/blog/a-quick-guide-to-conversion-funnel-optimization

Marketers become more effective when they understand the path that customers take as they progress from interested website visitors to paying customers. If marketers do not take care to analyze each stage of this customer journey, there will be a significant number of leads that fall out of the funnel, never to return. The bestRead more

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Conversica AI Admissions Assistant launch

Industry changing AI-powered Admissions Assistant launched for higher education

https://www.conversica.com/blog/industry-changing-ai-powered-admissions-assistant-launched-for-higher-education

Conversica just added a new type of AI Assistant to the company’s portfolio of virtual assistants powered by conversational AI: an AI Admissions Assistant for higher education. The new assistant aims to help busy admissions teams engage prospective students in a personal, yet automated way. Today’s prospective students are busier than ever and need gentlyRead more

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The Four Ps of Lead Follow-Up: Findings from the 2015 Sales Effectiveness Report

There’s a lot of research on how to best manage sales leads, but how many companies effectively put best practices into action? We tested 327 companies across nine industries to see how well they did against four key factors, which we call the Four Ps: promptness, persistence, personalization and performance, and then published a full research report. The findings may surprise you.

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eBook from Conversica - Starting a Dialogue using lead engagement software powered by AI

How to bring prospects into two-way conversations with lead engagement software

Read Conversica’s latest e-book, Starting a dialogue: bring prospects into two-way conversations with lead engagement software. Sales reps today have been liberated from much of the manual labor involved in lead generation. Automated outreach and demand-generation campaigns can produce a high volume of leads with little effort. But what happens when an automatic lead generation system hands off this bundle of contacts to a human sales rep? Learn how lead engagement software can match the volume of your marketing efforts by prompting your leads to talk back.

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The #CMO of @madisonlogic @JennSteele tells @MarTechSeries that she's looking for tools that can help her do more w… https://t.co/qhppoVoTl7

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