Skip to main content

Tag Archives: Marketo

Optimize your email marketing conversion rate

How to increase your conversion rate in email marketing

https://www.conversica.com/blog/how-to-increase-your-email-marketing-conversion-rate

Turning website visitors into customers is not an easy job. Your visitors have a limited amount of time and attention, and your competitors are vying for all of it. Email marketing is a proven method to increase conversion rate, but it needs to be done deliberately to optimize its impact and cut through the noiseRead more

Read more

A naturally intelligent approach to improving artificial intelligence

Stephen Hawking wrote, “Intelligence is the ability to adapt to change.” Here at Conversica, we believe that applies to not only intelligence of the natural variety, but artificial intelligence as well. Sales methods change, customer expectations change, organizations change and, above all, technologies change.

And we’ve remained at the forefront of conversational AI for several years now by embracing and driving change ourselves. To that end, we recently announced significant enhancements to our flagship product, the Conversica AI Sales Assistant

Read more

Guest blog: How AI will serve as a business concierge in the future

Over the past decade, B2B marketing has undergone a massive transformation. According to Forrester Research, the entire B2B sector represents more than $1 trillion in digital commerce every year, more than double the size of the B2C economy. But what’s next? Read on as guest blogger Aman Naimat of Demandbase explores whether artificial intelligence is the rocket fuel to take us through the next decade of marketing technology.

Read more

Conversica is coming to the 2016 CEB Sales and Marketing Summit!

Time to get fabulous with sales and marketing!
5 Must-See Events at the 2016 CEB Sales and Marketing Summit

It’s almost here! The 2016 CEB Sales and Marking Summit (Oct 18-20th) will be in Las Vegas next week and we have the scoop on which events you don’t want to miss. Tell us your needs, and we’ll show you the way… 1. You want more content, but you want to do it the right

Read more

You can’t afford to miss the upcoming webinar: Best Practices for Generating, Managing, and Leveraging Your Hard-Earned Leads

Most organizations spend substantial resources obtaining sales leads. That amounts to a lot of dollars and a lot of time spent on something that is critical to the organization’s success. And yet… how much of that spend is actually guided by best practices? Perhaps more to the point, do most organizations even know what those best practices are? Does yours? Now’s your chance to find out.

Read more

The automotive Internet Department, Part 2: The internal struggle to effectively handle leads

Technology (read CRM’s) have allowed us to be blinded and secure in the notion that our interactions are completely satisfying our leads’ requests. But getting there first does not solve getting there right.

Read more

The Four Ps of Lead Follow-Up: Findings from the 2015 Sales Effectiveness Report

There’s a lot of research on how to best manage sales leads, but how many companies effectively put best practices into action? We tested 327 companies across nine industries to see how well they did against four key factors, which we call the Four Ps: promptness, persistence, personalization and performance, and then published a full research report. The findings may surprise you.

Read more

Kid with Abacus - iStock_000044221296_XXXLarge (600x300)

Velocify plus Conversica equals one awesome lead management solution

One of the cooler things about Conversica is the way it pulls together a larger sales/marketing automation partner ecosystem to constantly improve the way our customers manage, engage and close their leads. So we’re proud to introduce another important partner: Velocify. For customers leveraging both Velocify and Conversica, one plus one equals far more than just two.

Read more

Marketo LaunchPoint partner logo

New integration and partnership with Marketo announced and demonstrated

Over the last week, we announced our partnership with Marketo, got listed in their LaunchPoint partner program and debuted the Conversica-Marketo integration to hundreds of Marketo customers at their annual Summit in San Francisco.

Read more

Recent Tweets

twitter

Conversica

ICYMI: “Sales departments are the most common business units acquiring #AI technology, largely because they are alr… https://t.co/znQpE6ed6y

10 hours ago
twitter

Conversica

RT @sellingtools: On-Demand @MyConversica Webinar | Crush Your Q4 Quota: The Secrets to Avoiding the End-of-the-Year Scramble https://t.co

1 day ago
twitter

Conversica

"From a marketing perspective we rely heavily on marketing technology and we’re starting to explore some of the bou… https://t.co/KleXERwd18

1 day ago
twitter

Conversica

Thank you! We're honored to win this award! https://t.co/RosuPHgRD8

2 days ago
twitter

Conversica

The #CMO of @madisonlogic @JennSteele tells @MarTechSeries that she's looking for tools that can help her do more w… https://t.co/qhppoVoTl7

2 days ago