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Tag Archives: research

sales marketing alignment

Blog: How to Align Sales and Marketing to Achieve Company Goals

https://www.conversica.com/blog/research-report-sales-marketing-alignment

In a bylined article today in Digital Enterprise, Conversica CMO Rashmi Vittal shares some results from a recent survey we commissioned. The research results from this survey on Sales and Marketing alignment indicate that alignment between these teams is lacking. However, in her article, Vittal offers tips for how Sales and Marketing organizations can bring theseRead more

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Conversica wins Aragon Research “Hot Vendors in Conversational AI, 2018” award

Conversational AI uses natural language processing (NLP) technologies and machine learning (ML) to provide an engaging interface for applications. This research note profiles four Hot Vendors that offer tools, platforms, or services to help firms improve customer and internal effectiveness with conversational AI: Conversica…

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The Rise of AI Tools: Verticals to Watch, Part 4

It’s no surprise that science and research rely on AI technology. But did you know that other sectors including legal, risk, and regulatory compliance are increasingly using AI as part of their day-to-day processes?

Read on to see how these verticals are leveraging the power of AI.

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The Four Ps of Lead Follow-Up: Findings from the 2015 Sales Effectiveness Report

There’s a lot of research on how to best manage sales leads, but how many companies effectively put best practices into action? We tested 327 companies across nine industries to see how well they did against four key factors, which we call the Four Ps: promptness, persistence, personalization and performance, and then published a full research report. The findings may surprise you.

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Automation and #AI can solve problems in your company, but can't act as a replacement for your business model or co… https://t.co/5gptLQE8lJ

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RT @Aumcore: #ArtificialIntelligence has already established itself as a #GameChanger. Here's how it's affecting #digital and #UserExperien

1 day ago
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Thanks @Marketo for giving us your technology partner of the year award! #awards #aiassistant #ai Read more:… https://t.co/xO8EktLqUq

1 day ago
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Are you heading to @AdobeSummit next week? Stop by booth #378 and see our #conversationalAI assistant in action! Le… https://t.co/uGXyLpaCb2

2 days ago
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Our #CMO @rashmivittal10 shares a recap of her team's #2019predictions for #AI. Read more here:… https://t.co/mLoFMbQQdw

4 days ago

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