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Latest News Releases

Conversica Announces Automotive Industry Advisory Board

Industry Leaders to Provide Insights to Enhance Company’s Artificial Intelligence Offering

FOSTER CITY, CA - (October 22, 2015) Conversica, the leading provider of lead engagement software for marketing and sales, recently formed its Automotive Dealership Advisory Board with members from its most successful and forward-looking dealer customers. The Board, which met for the first time at the Digital Dealer 19 conference earlier this month, consists of six dealer members who demonstrate cutting edge use of sales and marketing technology in their dealerships and dealership groups around the country.

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Conversica to Showcase Unique Automotive Lead Engagement at Digital Dealer19 Conference

Company will Share Automotive Best Practices from Years of Experience with Millions of Leads

FOSTER CITY, CA - (September 10, 2015) Conversica, the leading provider of lead engagement software for marketing, inside sales and sales, announced today they will be highlighting successful techniques in lead engagement and conversion at the Digital Dealer 19 Conference & Expo 2015, retail automotive’ s leading digital strategy conference, October 5-7 in Las Vegas. Don Crawford, Conversica’s Sr. Director of Sales Major Accounts/OEM will be presenting an educational session entitled, “How Soon, How Hard, How Able: What We’ve Learned From Engaging Millions of Leads” on Tuesday, October 6 at 11AM. The presentation will focus on what Conversica has learned after engaging literally millions of leads: how attendees can discern how soon a lead will buy; how much effort it will take; and how able dealers are to respond to them.

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Study Finds Sales and Marketing Wasting 50% of Time and Money on Leads

Dreamforce Attendees Cite Poor Lead Engagement as Biggest Reason for Poor Alignment; 80% Considering Automation to Solve

FOSTER CITY, CA - (September 24, 2015) Corporate sales and marketing executives agree that at least 50% of their sales effort and 50% of their lead generation budget is wasted on leads that are never contacted, according to a survey at Dreamforce by Conversica, the leading provider of lead engagement software for marketing, inside sales and sales.

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Conversica to Showcase Best Practices for Alignment of Sales and Marketing at Dreamforce

Artificial Intelligence Lead Engagement Improves Sales Productivity and Boosts Marketing ROI

FOSTER CITY, CA - (September 10, 2015) Conversica, the leading provider of lead engagement software for marketing, inside sales and sales, announced today they will be highlighting the value of aligning sales and marketing and driving more qualified leads with artificial intelligence at Dreamforce 2015, September 15-18, in San Francisco. The company will be presenting a thought-provoking session entitled, “SMARKETING: The New Sales-Marketing Alignment Driven by Artificial Intelligence” at the Dreamforce Partner Theater on September 17th at 9:30AM. The presentation offers best practices to get past the traditional finger pointing over lead quality, to close the gap between sales and marketing teams, to increase sales efficiency and to drive more qualified leads.

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Conversica AI to Make Personal Appearance at LeadsCon New York

Company to present joint session with Los Angeles Film School on tips for boosting profits with artificial intelligence

Foster City, CA - (August 20, 2015) Conversica, the leading provider of sales conversion management software for marketing, inside sales and sales, announced today that their AI (artificial intelligence) persona will be making a “personal appearance” at LeadsCon in New York City on August 24th and 25th. Conversica will be both exhibiting and leading a presentation entitled “Top Tips for Boosting Profits with Your Lead Conversion Efforts.” Ben Chaib, Vice President of Sales for the Los Angeles Film School, and Gary Gerber, Head of Product Marketing for Conversica, will introduce “Stephanie,” the Film School’s Conversica-based artificially-intelligent sales assistant on Wednesday, August 26th at 9:00 AM. Chaib and Gerber will showcase how the school increased its lead engagement by 33% thanks to their AI sales assistant that engages potential students in two-way email conversations to uncover their intent and connect them with an admissions advisor.

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Conversica Names SaaS Veteran Jason Lund as New CFO

Senior Executive Brings Experience in Rapid Growth and Financial Success to Company

FOSTER CITY, CA - (August 12, 2015) Conversica, the leading provider of lead engagement software for marketing, inside sales and sales, today announced that Jason Lund has been appointed as the company’s new CFO. Over nearly 20 years in the software industry, Lund has contributed to the rapid growth and financial success of numerous companies from start-ups to Fortune 500 companies.

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Conversica Named 2015 CRM Market Rising Star by CRM Magazine

Company Recognized as an Up-and-Coming Vendor for its Novel AI-Based Sales and Marketing Solution

FOSTER CITY, CA - (August 5, 2015) Conversica, the leading provider of lead engagement software for marketing, inside sales and sales organizations, announced that it has been named a 2015 CRM Market Rising Star by CRM magazine. The award was based on Conversica’s ability to simplify lead follow-ups and boost conversions.

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Conversica Names SaaS Industry Veteran Alex Terry as New CEO

Executive Brings Track Record of Rapid Expansion and Growth to Company

FOSTER CITY, CA - (July 27, 2015) Conversica, the leading provider of sales conversion management software for marketing, inside sales and sales, today announced that Alex Terry has been appointed the company’s new CEO. Over his 20 year career, Terry has a history of leading technology companies rapidly from the startup phase to mature businesses. He replaces Mark Bradley, who will serve in an ongoing advisory role for the company.

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Conversica Named Most Innovative and Overall Winner of 2015 NextGen Relationship Intelligence Award

The Company’s AI Sales and Marketing Intelligence Software Is Recognized for Both Innovation and Disruption.

FOSTER CITY, CA - (June 17, 2015) Conversica, the leading provider of lead engagement software for marketing, inside sales and sales organizations announced that it has been selected by the SIIA as both the Most Innovative and the Overall winner in their NextGen Relationship Intelligence award category.

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Conversica’s AI to make personal appearance at Salesforce World Tour in New York City

The company will demonstrate tight integration between their virtual sales assistant and Salesforce CRM

FOSTER CITY, CA - (June 9, 2015) Conversica, the leading provider of sales conversion management software for marketing, inside sales and sales, announced today that their AI (artificial intelligence) persona will be making a “personal appearance” at the Salesforce World Tour in New York City on June 18th. Conversica, a Salesforce AppExchange partner, is a sponsor of this year’s World Tour. The company’s lead engagement software has been tightly integrated into Salesforce and the company’s Salesforce1 mobile platform, for over a year.

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