Conversica Unveils Powerfully Human™ AI Capabilities That Transform Marketing, Sales, and Customer Success Teams and Make Bots Obsolete

Conversica Unveils Powerfully Human™ AI Capabilities That Transform Marketing, Sales, and Customer Success Teams and Make Bots Obsolete

New Generation Revenue Digital Assistants™ Feature Major Advancements Built to Uniquely Fuel Revenue Growth; Scale Conversational Engagement with Real-Life, Two-Way Interactions

FOSTER CITY, Calif., October 27, 2022 – Conversica, Inc., the leading provider of conversation automation solutions for enterprise revenue teams, today unveils the most humanlike AI advancements available to its Conversational AI platform. The new Conversica Chat and Conversica Answers enable the company’s Revenue Digital Assistants (RDAs) to engage every lead, prospect, and customer in unscripted conversations with authentic, AI-generated web chat, SMS, and email. For the first time, revenue teams are able to trust RDAs to execute business objectives autonomously and work alongside their human counterparts, increasing capacity and freeing teams to focus on strategic  activities while simultaneously delivering stellar customer experiences and dramatically growing revenue opportunities. A demonstration of the announcement will be simulcast today at 11 am PST at the W Hotel in San Francisco.

Conversica’s new generation of Revenue Digital Assistants arrives at a pivotal time for businesses. With company budgets tightening and customer expectations for brand interactions continuously increasing, revenue teams across industries are required to do more with less. 

“As the economy continues to change, the old growth model—working one customer at a time—no longer works,” said Jim Kaskade, CEO of Conversica. “Businesses simply can’t staff to the level needed for one-to-one conversations with every prospect, lead, and existing customer. And today’s buyers are too savvy to be moved by the many one-way message blasts or, worse, scripted bots that are painfully programmed to route frustrated customers to an already overwhelmed human.”

Unlike scripted bots that force people down a predefined path, Conversica’s AI-powered RDAs leverage the most advanced, largest language models available to quickly interpret open-ended questions and dynamically generate responses just like a human would. With over a decade of expertise in AI that benefits from being trained by billions of revenue-centric interactions, Conversica’s RDAs have evolved and learned how to influence and persuade customers and prospects throughout buyers’ lifecycles. Customers benefit from solutions that offer an average of 24x return on investment, 40-50% conversion rates, and 5x more pipeline, at reduced costs to the business.

“The impact of Conversica’s RDAs goes way beyond our expectations, and the new advancements up the ante,” said David Shell, Director of Global Omnichannel Demand Marketing at Rockwell Automation, a Conversica customer. “The potential to increase productivity, lower costs, accelerate the velocity of leads in the pipeline and multiply staff efforts make Conversica’s solutions vital for fueling revenue growth.”

New advancements include:

  • Conversica Chat that is powered by an advanced natural language processing (NLP) solution that engages web visitors in the moment through dynamically generated dialog which goes far beyond the scripted workflows of simple chatbots. RDAs autonomously answer open-ended questions, connect visitors with the right resources, and set up demos or follow-up meetings to unlock revenue opportunities. No programming is required, which makes this solution uniquely game-changing. In the future, this same NLP technology will be applied across channels, including voice.
  • Conversica Answers enable Revenue Digital Assistants to learn customers’ businesses FAQ automatically, so they can autonomously and authentically answer questions across any channel, in any language, at any point in the customer journey where businesses want strict governance around the answers, such as in highly regulated industries or for companies with very specific brand guidelines. 
  • Conversica Premium Skills power Revenue Digital Assistants with the knowledge to act like a human member of the team. Premium Skills enable RDAs to leverage sophisticated segmentation and insights from across the enterprise to deliver more highly personalized customer experiences. These skills have enriched content from insight platforms like Account Based Marketing, Customer Data Platforms, and even CRM platforms with recommendation capabilities like Salesforce’s Einstein. 

“Companies must deliver personalized, back-and-forth, human-like conversations to their contacts at every point in the customer journey. Otherwise, they’re leaving revenue on the table,” Kaskade said. “Conversica’s RDAs feature a new level of Powerfully Human exchanges powered by the most advanced conversational AI technology on the market today. One can no longer tell the difference between a human and a Conversica RDA. Welcome to the new era of business where no revenue opportunity is missed!”

To view the live simulcast, go to: https://conversica.brandlive.com/Conversica-Revenue-Revolution/en 

About Conversica

Conversica’s Revenue Digital Assistants (RDAs) supercharge workforces such as marketing, sales, and customer success teams to acquire untapped revenue through perfectly structured conversations. With billions of human interactions spanning more than a decade, Conversica’s RDAs have learned to influence and persuade customers and prospects throughout the customer journey lifecycle. Unlike chatbots, Conversica RDAs are Powerfully Human and can hold meaningful conversations at every touchpoint to create brand loyalty and maximize every revenue opportunity. The result is increased operational efficiencies, reduced costs, and improved customer experiences. To learn more, visit conversica.com and follow the company on Twitter, LinkedIn and Facebook.

 

Conversica Media Contact: 

Meriane Morselli, on behalf of Conversica 

[email protected]

(415) 989-9000

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Conversica’s Conversational AI Platform Recognized as Best Fit for Aligned B2B Sales and Marketing Teams

Company Named ‘A Strong Performer’ Focused on The B2B Revenue Engine

FOSTER CITY, Calif., September 21, 2022 – Conversica, Inc. , the leader in Conversational AI solutions for enterprise revenue teams, was named ‘A Strong Performer’ and cited as a best fit for aligned B2B sales and marketing teams as stated in The Forrester New Wave™: Conversation Automation Solutions, Q3 2022.

According to Forrester’s New Wave report, Conversica is an established player focused on the B2B revenue engine and offers extensive prebuilt skills designed to support B2B marketing and sales to optimize revenue team functions. Reference customers praised Conversica’s solution’s ability to scale lead qualification and follow-up activities.

Forrester evaluated 10 providers across 10 categories in the Conversation Automation Solutions (CAS) space to help B2B buyers choose the most appropriate solution for their needs.

AI For Revenue Teams

“If you are a mid-market or enterprise company, you want to look at your top three choices. We believe the Forrester results demonstrate Conversica’s growth momentum serving B2B marketers—a space we entered in early 2020 leveraging our flagship success in B2B sales starting with the first AI-based sales digital assistant product launched in 2009. We have aggressively improved and expanded our interface and channel capabilities of our platform for marketing use-cases over the last two years,” said Jim Kaskade, CEO of Conversica. “With billions of human interactions spanning more than a decade, Conversica is the only player capable of delivering AI-powered digital assistants that can facilitate dynamic and intelligent dialog that takes the next best actions, incorporates insights and orchestrates these across any marketing, sales, and customer success tech stack.”

With authentic, human-like conversations supporting the entire customer journey, Conversica is the strongest and best-positioned Conversational AI provider for mid-market and enterprise companies that adopt a holistic approach to Conversational Automation across marketing, sales, and customer success teams. With fast deployment leveraging Conversica’s library of hundreds of optimized conversations, customers see a very fast time-to-value (often launching in a single day), supported by the ability to scale quickly and the low maintenance of the platform.

The key differentiator for Conversica’s solutions is the use of AI to dynamically generate back-and-forth conversations with humanlike variability, meaning each individual in a recipient list gets unique messages, even if they’re all being driven by the same goal. This allows Conversica’s AI Assistants to provide natural variations (compared to bulk messages or manual outreach that follows the same template) — multiple recipients in the same company, for example, will all get a slightly different initial message, as well as a unique exchange with the AI on-going, to enhance the human feeling of the conversation.
“Conversica is the industry leader in revenue-centric Conversational AI solutions. Forrester’s Wave results highlight, in our opinion, our capabilities to enhance enterprise revenue teams, freeing them from many of the time-consuming but necessary tasks to focus on revenue growth,” said Kaskade.

About Conversica

Conversica’s AI-powered Digital Assistants supercharge revenue teams for growth. They enable Marketing, Sales, and Customer Success teams to acquire untapped revenue through perfectly structured conversations. With billions of human interactions spanning more than a decade, Conversica’s AI Assistants have learned to influence and persuade customers and prospects
throughout the customer journey lifecycle. Unlike chatbots, they are powerfully human and can hold meaningful conversations at every touchpoint. They fuel the conversations that create brand loyalty and maximize every revenue opportunity. They know how to say just the right thing at just the right time to help grow revenue, improve customer experience, reduce costs, increase operational efficiencies, and build brand awareness. Conversica’s Conversation Automation platform is used by leaders nationwide to get the conversation going and build the workforce of the future, today.

To learn more, visit conversica.com and follow the company on Twitter, LinkedIn and Facebook.

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Conversica Media Contacts
Meriane Morselli, on behalf of Conversica
[email protected]
(415) 989-9000

 

Conversica Continues Partner Ecosystem Momentum With New Exec from Salesforce 

Conversica Continues Partner Ecosystem Momentum With New Exec from Salesforce 

Eron Sunando joins as Vice President of Global Alliances and Business Development

FOSTER CITY, Calif., August 31, 2022 – Conversica, Inc., the leader in Conversational AI solutions for enterprise revenue teams, today announced the addition of growth and strategy expert Eron Sunando as Vice President of Global Alliances and Business Development.

With over 20 years of experience, Sunando will scale Conversica’s partner ecosystem and leverage his past success to supercharge Conversica’s indirect channel go-to-market strategy. His addition to the team demonstrates continued momentum in Conversica’s pursuit of strategic growth and using partnerships to add value for its customers. Earlier this year Conversica announced an integration with customer success platform Gainsight and prior to that the company announced a partnership with 6sense, a leading platform for B2B organizations generating predictable revenue. The company currently offers more than 600 integrations across the marketing, sales, and customer success ecosystem.

“We want hyperscale (aka non-linear growth) by building a partner ecosystem with companies that serve many industries. This allows us to better serve our customers and add to the capabilities of our products with value-add services,” says Jim Kaskade, CEO of Conversica. “With a deep understanding of technology across a number of of industries in the U.S. and abroad, Eron Sunando has the expertise to scale our partner-led joint development which will produce new capabilities in Conversica’s portfolio. We are the leader in revenue-centric Conversational AI solutions. Now we need to become the leader in each industry vertical by applying our success to specific domains with our partners.”

Digital Transformation Leader

Based in the San Francisco Bay Area, Sunando previously worked at Salesforce as VP of Commerce Cloud product strategy and growth. He helped Salesforce’s customers and partners imagine and design their industry transformation possibilities and strategies toward a more customer-centric and scalable digital business. He has held various senior positions in sales, consulting, operations, and technology management roles, bringing customer intimacy through cross-industry knowledge, innovation, product development, and Go-To-Market experiences. Sunando has extensive international work experience spanning the U.S, Hong Kong, Singapore, and Japan. “Building the Strategic Alliance and Business Development function will drive Conversica’s nonlinear business growth as we take our platform headless, allowing our partners to drive ‘on platform’ innovation for customer success,” added Sunando. “We will look to add industry capabilities to our portfolio and invite partners to jointly build unique smart AI solutions as we expand our offerings and alliances.”

About Conversica

Conversica’s AI-powered Digital Assistants supercharge revenue teams for growth. They enable Marketing, Sales, and Customer Success teams to acquire untapped revenue through perfectly structured conversations. With billions of human interactions spanning more than a decade, Conversica’s AI Assistants have learned to influence and persuade customers and prospects throughout the customer journey lifecycle. Unlike chatbots, they are powerfully human and can hold meaningful conversations at every touchpoint. They fuel the conversations that create brand loyalty and maximize every revenue opportunity. They know how to say just the right thing at just the right time to help grow revenue, improve customer experience, reduce costs, increase operational efficiencies, and build brand awareness. Conversica’s Conversation Automation platform is used by leaders nationwide to get the conversation going and build the workforce of the future, today.

To learn more, visit conversica.com and follow the company on Twitter, LinkedIn and Facebook.

Conversica Media Contact: 

Meriane Morselli, on behalf of Conversica 

[email protected]

(415) 989-9000

Conversica and Gainsight Announce First Integration Harnessing AI to Empower Customer Success Teams To Work More Efficiently At Scale

Using Conversica’s Powerfully Human Conversational AI Digital Assistants, the Integration Gives CS Teams Unlimited Capacity for Proactive Communication with Customers Triggered by Data from Gainsight

FOSTER CITY, Calif., August 16, 2022 – Today, Conversica, Inc. , the leading provider of Conversational AI solutions for enterprise revenue teams, announced a new integration with leading customer success platform Gainsight. With the new capability, Customer Success (CS) teams will be able to deploy AI-powered Digital Assistants to drive customer health and experiences, all triggered by data from Gainsight. The integration will empower Customer Success Managers (CSMs) to offload the necessary but time-consuming conversations to a digital assistant, including driving product adoption, initiating early renewals, and ultimately creating customer advocacy, giving CSMs more freedom to focus on more strategic, revenue-generating activities.

Conversation Automation: The Need to Enhance CS Teams’ Efforts

Today’s buyers expect brands to get it right, from onboarding to renewals, and the margin for error is getting thinner. According to 451 Research’s Voice of the Enterprise: Customer Experience & Commerce Report, 80 percent of businesses state they are likely to end a relationship with a company due to a poor customer experience.

Modern Customer Success teams recognize the importance of keeping customers engaged with high-touch, personalized attention to boost customer outcomes and improve retention and growth. However, capacity constraints often leave CSMs stretched too thin, each with too many customers to service, making it impossible to deliver a great experience consistently across their entire portfolio. With the average CSM managing more than 50 accounts, CSMs often get stuck in a cycle of reacting to problems rather than getting ahead of potential issues and proactively strategizing with customers to improve outcomes.

Conversica’s Conversation Automation solution gives CS teams their own personalized assistants who deliver unlimited capacity for proactive communication with customers, closing the gap between what CSMs can accomplish manually and what it actually takes to deliver the experience buyers need for retention and growth.

Gainsight’s Customer Insights Trigger AI Assistants to Start Two-Way Conversations

With the new Conversica and Gainsight integration, CS teams will benefit from a digital team member that can automatically take action and conduct many of the time-consuming but necessary actions CSMs must perform manually today, including:

  • Onboarding new customers,
  • Acting on usage trends to drive product adoption,
  • Setting up regular business reviews,
  • Starting renewal, upsell, and cross-sell motions,
  • Collecting critical customer feedback, and
  • Obtaining customer referrals

Conversica’s AI Assistants use Gainsight data such as customer health score and contract data to automatically initiate two-way conversations that are action-oriented, increasing customer satisfaction and net retention.

“This strategic integration with Conversica is a game-changer for Gainsight users,” said Karl Rumelhart, Chief Product Officer and Executive Vice President at Gainsight. “Using Conversica’s AI Assistants to automate the follow-up on Gainsight data enables Customer Success teams to more effectively act on insights, proactively respond to customer needs across multiple accounts, and drive durable, efficient growth through renewals and expansion.”

The combined power of Conversica and Gainsight has many use cases, including:

  • Take the Routine out of Renewals: Conversica AI Assistants use key renewal data such as type of contract and client status to automatically tailor an outreach campaign well ahead of the renewal date, setting the groundwork for more successful outcomes.
  • Automatically Address Early Signs of Poor Customer Health: Low product usage and health scores automatically trigger the AI Assistant to proactively work to resolve issues. It does this by setting up a meeting with the CSM, sharing best practices or collecting feedback for the CSMs to address.
  • Harness Advocates to Drive Growth: the AI Assistant leverages health score, adoption rates and NPS data to identify and engage successful customers to participate in a case study, share an online review, initiate an upgrade discussion, and more.

“Conversica and Gainsight together empower the customer success industry to do more with less,” said Jim Kaskade, CEO of Conversica. “Which CS organization doesn’t want their teams to have unlimited scale? Our robust conversation automation solution leverages Gainsight data to not only tailor every conversation, but with real-time triggers that engage customers at the right time. And, thus, it does so in a proactive way that improves the health of the customer relationship, drives revenue, and allows CSMs to do what they do best. This is a must for digitally-driven organizations that are recession-proofing their businesses for future success.”

Visit our launch page and save a seat in our upcoming webinar to learn more about this new integration!

About Gainsight

Gainsight’s innovative platform helps companies of all sizes and industries drive durable growth through customer-led and product-led strategies. It offers a powerful set of customer success, product experience, and community engagement solutions that together enable businesses to scale efficiently, create alignment, and put the customer at the heart of innovation. With Gainsight, it’s never been easier to drive acquisition, increase product adoption, prevent churn, and grow with renewals and expansion. Learn how leading companies such as GE Digital, SAP Concur, and Box use Gainsight at www.gainsight.com.

Contact:
Jordan Sher
Vice President, Corporate and Brand Marketing
[email protected]

About Conversica

Conversica’s AI-powered Digital Assistants supercharge revenue teams for growth. They enable Marketing, Sales, and Customer Success teams to acquire untapped revenue through perfectly structured conversations. With billions of human interactions spanning more than a decade, Conversica’s AI Assistants have learned to influence and persuade customers and prospects throughout the customer journey lifecycle. Unlike chatbots, they are powerfully human and can hold meaningful conversations at every touchpoint. They fuel the conversations that create brand loyalty and maximize every revenue opportunity. They know how to say just the right thing at just the right time to help grow revenue, improve customer experience, reduce costs, increase operational efficiencies, and build brand awareness. Conversica’s Conversation Automation platform is used by leaders nationwide to get the conversation going and build the workforce of the future, today.

To learn more, visit conversica.com and follow the company on Twitter, LinkedIn and Facebook.

# # #

Conversica Media Contacts
Meriane Morselli, on behalf of Conversica
[email protected]
(415) 989-9000

 

B2B Companies Must Adopt AI-Powered Conversation Automation to Meet Customer Expectations, 451 Research Finds

Analysis from 451 Research shows digital transformation that includes adoption of AI-powered digital assistants will set apart companies to help endure an economic downturn

FOSTER CITY, Calif., August 4, 2022 – As growth slows for the second quarter in a row, Conversica, Inc. , the leading provider of Conversation Automation solutions for enterprise revenue teams, and 451 Research, part of S&P Global, release new data showing those without conversational AI are now far behind in the race to meet rising customer expectations.

AI Assistants Are Now Integral to Digitally-Driven Companies

451 Research surveyed business leaders to define differences between digitally-driven organizations—those with digital transformation strategies currently in place—and their digitally-delayed counterparts, who are behind the curve in creating and adopting digital transformation solutions.

Leaders at digitally-driven companies identified customer experience as a top driver of their digital transformation—and they were twice as likely to invest in Conversational AI as a key component of their strategy. With 78 percent of all respondents exploring conversational technologies to augment their workforce, Conversational AI and digital assistants have become the new table stakes for those focused on growth.
As customer expectations for communications from brands continue to rise, more and more companies adopt conversational technologies to keep pace. Eighty percent of business buyers say they’re likely to end a relationship with a company due to a poor experience. Companies without conversational AI, unable to engage with buyers at the level they expect, will miss out on opportunities. And those stuck using simplistic, linear chatbots that are more suited for support use cases will no longer stand out from the crowd; more advanced AI capabilities are critical to driving revenue success.

“Only Conversica delivers the level of personalized, humanlike, two-way dialog necessary to meet rising customer expectations across the entire buyer’s journey from top of funnel to existing customer advocacy,” said Jim Kaskade, CEO of Conversica. “Standard chatbots have been deployed on every website to help capture new leads. But they are yesterday’s AI—well behind the technology curve. Customers are savvy to simplistic, rules-based bots, so conversational AI solutions absolutely must replicate the experience of communicating with a human to deliver real revenue results. The chatbot is dead. The market demands a concierge who communicates via chat, email, SMS, messaging, social, and voice; holding a consistent and intelligent conversation across all channels and points in their buyer journey.”

How to Maximize Revenue Teams

Conversica’s Conversation Automation solution uses AI to deliver complex conversations that are powerfully human, driving customers to the next step in the buyer’s journey. Conversica AI Assistants autonomously engage, nurture, and qualify customer opportunities (with prospects or existing customers) so revenue teams can focus on closing deals and growing accounts.

Conversica is the only Conversation Automation solution focused on revenue generation across the entire customer lifecycle, powering Marketing, Sales and Customer Success teams to deliver best-in-class experiences to their customers pre and post-sale.

“Buyers are demanding more of the companies they interact with, and each missed conversation can now cost more than ever before,” adds Kaskade. “The truly digitally-driven organizations are not just managing data at scale, they are actually creating ROI by maximizing the performance of their revenue teams using AI automation.”
Download the research infographic here.

About Conversica

Conversica’s AI-powered Digital Assistants supercharge revenue teams for growth. They enable Marketing, Sales, and Customer Success teams to acquire untapped revenue through perfectly structured conversations. With billions of human interactions spanning more than a decade, Conversica’s AI Assistants have learned to influence and persuade customers and prospects throughout the customer journey lifecycle. Unlike chatbots, they are powerfully human and can hold meaningful conversations at every touchpoint. They fuel the conversations that create brand loyalty and maximize every revenue opportunity, even the ones you don’t see. They know how to say just the right thing at just the right time to help grow revenue, improve customer experience, reduce costs, increase operational efficiencies, and build brand awareness. Conversica’s Conversation Automation platform is used by leaders nationwide to get the conversation going and build the workforce of the future, today.

To learn more, visit conversica.com and follow the company on Twitter, LinkedIn and Facebook.

# # #

Conversica Media Contacts
Meriane Morselli, on behalf of Conversica
[email protected]
(415) 989-9000

 

Conversica Enhances Its SMS Communication Capabilities to Accelerate Customer Engagement and Revenue

Conversica AI Assistants can start conversations with prospects and customers directly through SMS, offering a quick and convenient way to expand brand reach and grow sales opportunities

FOSTER CITY, Calif., June 28, 2022 – Conversica, Inc. , the leading provider of Conversational AI solutions for enterprise revenue teams, announces a new enhancement to its SMS communication capabilities enabling Conversica AI Assistants to start two-way conversations with opted-in prospects and customers through text messaging—from the first point of contact. Combining the speed and convenience of SMS with the intelligence and scale of AI, the updated feature increases customer engagement to drive sales opportunities and revenue. The update will namely benefit Conversica clients in business-to-consumer industries like insurance, sports, entertainment and e-commerce.

Studies have found that 75% of consumers would like to receive text messages from brands after opting in. These consumers enjoy the immediacy and convenience that SMS brings, with 90% of text messages read within the first three minutes of receipt. High engagement makes SMS an effective way of reaching consumers on their preferred communication channel.

The latest update to Conversica’s SMS capabilities streamlines the overall brand experience so that consumers don’t need to confirm via email first to begin engagement over text and is available in multiple countries. Conversica AI Assistants will initiate the first message and continue interacting with prospects and customers, building interest through personalized, prompt and humanlike dialogue. Unlike traditional SMS bots that can only process predefined answers, Conversica AI Assistants can intelligently interpret incoming text messages, analyze and understand the buyer’s intent, and determine the next best action.

Conversica also makes it easy for companies to start using SMS in their communications strategy with a proven library of pre-built skills and conversations—each tested and designed according to best practices for customer engagement. Conversica clients can thereby deploy the AI Assistants quickly and begin unlocking new revenue by engaging with prospects who recently expressed interest and reigniting conversations with previous customers directly on their phones.

“In today’s highly saturated market, SMS offers a direct way for brands to cut through the noise and reach consumers on a highly engaged channel. With this update to our SMS capabilities, we’re making it easier than ever for our clients to interact with customers in personalized, dynamic conversations that enhance interest and customer experience. Moreover, they can do so at scale with 100% of their customer base for exponential revenue opportunities,” said Mark Jancola, chief development officer, Conversica.

To learn more about how Conversica scales engagement across communication channels like SMS, please visit: https://www.conversica.com/products/communication-channels/

About Conversica

Conversica is a leading provider of Conversational AI solutions, uniquely focused on revenue growth. Conversica helps enterprise marketing, sales, and customer success teams attract, acquire and grow customers at scale across the entire customer revenue lifecycle. Conversica AI Assistants serve as digital team members and autonomously engage prospects, existing customers, or partners in human-like, two-way interactions at scale to drive towards the next best action, whether that’s scheduling a sales meeting, or gauging interest to buy additional products or services.

Processing over a billion interactions, the Conversica Conversational AI platform integrates natural language processing (NLU & NLG), decision & policy management, business process automation and deep learning capabilities to drive customer engagement across multiple digital communication channels and languages. The Conversica platform supports over 50 integrations into the most popular MAP and CRM platforms and offers an open API for custom integration.

To learn more, visit conversica.com and follow the company on Twitter, LinkedIn and Facebook.

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Conversica Media Contacts
Edward Lin, on behalf of Conversica
[email protected]