Conversica Announces Successful Completion of SOC 2 Type II Audit

Compliance illustrates company’s commitment to security and data privacy

FOSTER CITY, Calif., – January 26, 2021 – Conversica, Inc., the leader in Intelligent Virtual Assistants helping organizations attract, acquire and grow customers at scale, today announced they have successfully completed a SOC 2 Type II audit. The company’s security policies, procedures and practices are now deemed SOC 2 compliant as established by the American Institute of CPAs (AICPA).

As Conversica’s rapid growth continues, completing the SOC 2 audit is not only a requirement for doing business with mid-market and enterprise companies it is also an opportunity to reinforce our commitment to being good data stewards. Conversica undertook the 10-month examination process to ensure the security of customer data and systems, meeting the growing customer demand for third party validation of security claims. The audit, completed by A-lign, confirms internal controls designed and implemented by Conversica to meet security principles and requirements set forth in the Trust Services Principles and Criteria for Security.

“Our customers place an immense amount of trust in us to be good stewards of their company and customer data and we are committed to continually earning that trust with mature, industry-accepted practices around security and privacy,” said Mark Jancola, Chief Technical Officer and Vice President of Engineering at Conversica. “The processes we have in place, meeting the requirements of SOC 2, form the basis of a scalable platform that enable us to help organizations attract, acquire, and grow customers at scale.”

The SOC 2 report, available to all existing and potential customers, provides visibility into security controls in place for the implementation and use of Conversica’s Intelligent Virtual Assistants (IVAs) which help revenue-generating teams across marketing, sales, and customer success engage with prospects, leads and customers across multiple digital channels through a personalized touch at scale, which in today’s digital-first world is more important now than ever.

SOC 2 is one of the many standards Conversica is compliant with including GDPR and CCPA. Read more about our Security and Compliance practices here https://www.conversica.com/privacy-shield.

About Conversica
Conversica is a leading provider of Intelligent Virtual Assistants helping organizations attract, acquire and grow customers at scale. A Conversica Intelligent Virtual Assistant is an AI-powered, SaaS-based software application that serves as a virtual team member and autonomously engages contacts, prospects, customers or partners in human-like, two-way interactions at scale to drive towards the next best action accelerating revenue; whether that’s scheduling a sales meeting, gauging interest to buy additional products or services, or politely but persistently collecting overdue payments.

Reaching out to over 100 million people on behalf of thousands of companies, Conversica’s Intelligent Virtual Assistants are built on a proven and patented platform integrating natural language understanding (NLU), natural language generation (NLG), autonomous action chains and deep learning capabilities that engage prospects over multiple communication channels and in multiple languages. Recognized as one of the fastest-growing companies year over year and ranked among the Deloitte Technology Fast 500, Inc. 5000 and Fast Company’s most innovative AI companies. Conversica is a portfolio company of Providence Equity, Kennet Partners and Toba Capital and is headquartered in Foster City, CA.

To learn more, visit conversica.com and follow the company on Twitter, LinkedIn and Facebook.

 

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Conversica Media Contacts:
Deborah Mullan, Conversica
Director of Corporate Communications
[email protected]

Suzanne Block, on behalf of Conversica
[email protected]

 

Conversica and Affinitiv Announce Reseller Agreement

The companies’ combined solution enables dealerships to leverage their existing XRM investment and achieve 100% lead coverage to drive revenue without increasing headcount

FOSTER CITY, Calif., – December 08, 2020 – Conversica, Inc., the leader in Intelligent Virtual Assistants (IVAs) helping organizations attract, acquire and grow customers at scale, announced today a reseller agreement with Affinitiv, a leading provider of data-driven marketing and software solutions to the automotive market. Through this agreement, Affinitiv is tightly integrating Conversica Intelligent Virtual Assistants with Affinitiv’s XRM platform, giving dealerships a highly reliable and seamless exchange of data to accelerate retailer performance and enhance the vehicle shopper’s experience.

“Affinitiv’s commitment to helping dealers get the most out of their XRM investment aligns with Conversica’s mission to help dealers achieve 100 percent lead coverage and maximize operational efficiencies,” said Andrew McCraith, Vice President, Business and Corporate Development for Conversica. “By investing in the Conversica API, Affinitiv is enabling dealership teams to enjoy the best experience possible for employing Conversica IVAs to guarantee every prospective car buyer is promptly and professionally engaged.”

Affinitiv is fully integrated into Conversica’s API for its XRM platform. This deep technology integration provides a two-way connection between Conversica and mutual dealership customers that use Affinitiv’s XRM. This allows IVAs to immediately go to work engaging and qualifying new inbound leads, delivering a personalized experience across multiple channels. The entire engagement history with the lead is then sent back to XRM so sales reps can keep up with the conversation until the prospective buyer is ready to schedule a call or showroom visit. In addition to increasing the number of qualified opportunities for dealership sales teams, IVAs also improve staff satisfaction by enabling sellers to do more of what they do best — engage customers and sell cars.

“Our mission at Affinitiv is to drive customer experience in order to accelerate retailer performance, and the partnership with Conversica is just one of the many ways we can make our mission happen,” said Sid Nair, President and CEO of Affinitiv. “Because dealerships are adapting to new protocols, due to COVID-19, Conversica’s IVA platform is seamlessly integrated into Affinitiv’s XRM, which will enable our clients to engage with a higher volume of interested buyers across more channels.”

Conversica’s IVA integration with Affinitiv’s XRM simplifies interactions between dealers and prospective buyers. Conversica IVAs are built upon the company’s Intelligent Automation platform, a powerful combination of Conversational AI, Deep Learning, and Process Automation. IVAs support multi-channel conversations, take smart and accurate actions with customers, and provide visibility and accountability into every conversation while extracting contact information and updating systems of records and marketing automation platforms.

About Affinitiv
Affinitiv is a leading provider of data-driven marketing and software solutions serving automotive manufacturers (OEMs), dealer groups, and individual dealerships. Backed by more than 20 years of automotive and marketing expertise, Affinitiv supports over 6,500 dealerships and every major OEM in the country. Affinitiv’s success drives the next generation customer experience by partnering with the automotive ecosystem to accelerate retailer performance and inspire loyalty. With a technology-driven, consultative approach, Affinitiv creates customers for life through reimagined experiences. For more information, visit Affinitiv.com and follow us on LinkedIn, Facebook, and Twitter

About Conversica
Conversica is the pioneer and leading provider of Intelligent Virtual Assistants helping organizations attract, acquire and grow customers at scale. A Conversica Intelligent Virtual Assistant is an AI-powered, SaaS-based software application that serves as a virtual team member and autonomously engages contacts, prospects, customers, or partners in human-like, two-way interactions at scale to drive towards the next best action accelerating revenue; whether that’s scheduling a sales meeting, gauging interest to buy additional products or services, or politely but persistently collecting overdue payments.

Reaching out to over 100 million people on behalf of thousands of companies, Conversica Intelligent Virtual Assistants are built on a proven and patented intelligent automation platform with nearly a billion interactions, integrating natural language understanding (NLU), natural language generation (NLG), business process automation and deep learning capabilities that engage contacts over multiple communication channels and in multiple languages.

To learn more, visit conversica.com and follow the company on Twitter, LinkedIn and Facebook.

 

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Conversica Media Contacts:
Deborah Mullan, Conversica
Director of Corporate Communications
[email protected]

Jessica Shapow, on behalf of Conversica
[email protected]

 

 

Conversica Names Former Tableau CMO, Elissa Fink, to Join Its Board of Directors

Fink brings decades of operational business experience to Conversica’s Board after revolutionizing data-driven marketing for Tableau Software, and directly supports Conversica’s commitment to Diversity and Inclusion

FOSTER CITY, Calif., – December 1, 2020 – Conversica, Inc., the leader in Intelligent Virtual Assistants helping organizations attract, acquire and grow customers at scale, announced today that Elissa Fink, former Tableau Chief Marketing Officer and marketing icon in Silicon Valley, joins its Board of Directors.  Fink is a marketing powerhouse with proven success in taking enterprise technologies and transforming their go-to-market strategies for accessibility and democratized use. Her expertise in building communities with unprecedented brand loyalty will benefit Conversica in the years to come.

“Elissa brings more than 20 years of experience as a marketing leader to our Board, and through this lens and time spent as our core target persona, she’ll provide invaluable insights to inform our market strategy,” said Jim Kaskade, CEO at Conversica. “Elissa’s passion for the health of Conversica’s culture is also undeniable. I have been on a proactive search to support our Diversity and Inclusion commitment as a company. Elissa and my shared vision for a diverse, inclusive, and equal workforce – from the Board, to our leadership team, and throughout our entire organization – is aligned with our key organizational values and goals. We’re absolutely thrilled to have her caliber of leadership on our Board, and honored to welcome her as the first female Board member at Conversica.”

Tableau Software turned the Business Intelligence and analytics markets on its head by making technical B2B solutions accessible to all business professionals. Fink’s unique ability to deeply engage and understand the buyer’s journey was pivotal in scaling Tableau Software to a billion-dollar company, including a highly successful IPO and subsequent acquisition by SalesForce in 2019.

“This powerful combination of subject matter expertise, alongside serving as a tenured CMO herself, lends a rare perspective to Conversica as it represents the audience we sell to so well. It’s with this collective and rich skill set that we’re confident she’ll add a dynamic compliment to our Board of Directors,” added Kaskade.

“I’ve kept my eye on the way Conversica has assisted the marketing and sales communities through complex digital transformations with an intelligent, augmented workforce, and to say I’ve been impressed is an understatement,” said Elissa Fink, Board Member at Conversica. “To be a modern marketer means being a digital-first, data driven marketer, and AI represents an opportunity to take marketing to a whole new level of digital transformation. Conversica’s Intelligent Virtual Assistants drive greater productivity and performance out of resource-strapped marketing and sales organizations and help them maximize the return on their marketing investments. Conversica is reducing sales cycles, driving more qualified opportunities for sales and, in turn, increasing close rates. In a world where you must digitally transform your business or get left behind, I’m honored to join the Conversica Board and ecstatic about helping the company grow and disrupt the market.”

Conversica recently announced a $20M Series D Funding round led by Hollyport Capital, bringing the total amount raised to $89 Million. The momentum behind Conversica’s Intelligent Automation Platform — a powerful combination of Conversational AI, Deep Learning, Decision, and Policy management — is built on decades of experience and enterprise-grade implementation. In fact, COVID-19 has resulted in Conversica’s overall network operating at 20 percent higher than its peak in pre-COVID times due to businesses now operating predominantly in an online or digital world. For companies that don’t have the people to quickly, persistently, and consistently follow up on those digital touches, they need to turn to an augmented workforce of Intelligent Virtual Assistants that accelerate pre-sales activities, as well as customer retention and customer growth. Automation is a “must-have” for mid-market and enterprise businesses, providing customers with the digital transformation tools they need to accelerate their business forward.

About Conversica
Conversica is the pioneer and leading provider of Intelligent Virtual Assistants helping organizations attract, acquire and grow customers at scale. A Conversica Intelligent Virtual Assistant is an AI-powered, SaaS software application that serves as a virtual team member and autonomously engages customer prospects, existing customers, or partners in human-like, two-way interactions at scale to drive towards the next best action accelerating revenue; whether that’s scheduling a sales meeting, gauging interest to buy additional products or services, or politely but persistently collecting overdue payments.

Reaching out to over 100 million people on behalf of thousands of companies, Conversica Intelligent Virtual Assistants are built on a proven and patented intelligent automation platform with nearly a billion interactions, integrating natural language understanding (NLU), natural language generation (NLG), decision & policy management, business process automation and deep learning capabilities that engage people over multiple communication channels and in multiple languages.

To learn more, visit conversica.com and follow the company on Twitter, LinkedIn and Facebook.

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Conversica Media Contacts:
Deborah Mullan, Conversica
Director of Corporate Communications
[email protected]

Jessica Shapow, on behalf of Conversica
[email protected]

 

 

Conversica Announces Virtual Assistant-Powered Website Chat for Free, Disrupting the Chatbot Market

Conversica offers the first fully-integrated Intelligent Virtual Assistant that delivers two-way, human-like conversations across Website chat, Email and SMS; accelerating revenue and efficiently scaling your revenue-centric teams

FOSTER CITY, Calif., – October 20, 2020 – Conversica, Inc., the leader in Intelligent Virtual Assistants helping organizations attract, acquire and grow customers at scale, announced today its disruption of traditional website chat offerings by delivering AI-powered human-like, two-way conversations over chat for free via its Intelligent Virtual Assistants (IVAs). Unlike traditional website chat offerings which leave customers frustrated, Conversica IVAs can engage with website visitors and quickly connect them to the information they seek via chat, use email and SMS to nurture them through a qualification process and pass hot qualified opportunities to customer-facing teams—all while delivering a personalized experience that digital-natives now demand across multiple channels.

“There has always been a disconnect between capturing leads at the top of the funnel via website chat and the lead qualification process thereafter. Conversica is the first to solve this problem by providing an integrated solution to seamlessly engage and capture leads at the very top of the funnel and, then, nurture and qualify leads to drive higher pipeline contribution,” Rashmi Vittal, Chief Marketing Officer at Conversica. ”Website chat is a front door in a company’s revenue cycle and when done right by an IVA can not only increase the number of sales qualified opportunities, but also significantly reduce the sales cycle, and increase close rates. Continued advancements to drive continuity of AI-powered conversations across the customer lifecycle will be critical to organizations striving to accelerate revenue while reducing costs.” 

As businesses become more digitally enabled, a greater burden is placed on customer-facing teams to engage with a higher volume of prospects and customers across many more channels. Delivering a personalized touch to every prospective buyer or customer is simply not possible for resource-strapped customer-facing teams. In response, many companies turn to simple chatbots to answer commonly asked questions and quickly connect website visitors to live agents. Unfortunately, as their digital volume grows, history shows that teams quickly collapse under the pressure to respond. Simple chatbots can only deliver canned responses to predetermined questions that have taken months to be stood up by internal teams, and due to high volumes coupled with resource-constrained customer-facing teams, it is no longer feasible to rely on having a human representative available on demand. 

“Artificial Intelligence and Intelligent Automation are revolutionizing the customer experience by perfecting a level of scalability and personalization not humanly possible,” said Will Webb-Purkis, Senior Vice President of Product Management at Conversica. “Our technologies work together harmoniously across channels to engage in natural, two-way dialogue and assist people throughout the entire customer journey – not just intelligently route web inquiries to a human. Adding website chat as another key communication channel for our IVAs not only further enables businesses to augment their workforces, it catapults their digital transformation efforts.”

Using Conversica’s IVAs via website chat allows customers and prospects to start on one channel and easily move to another channel to have a deeper level of engagement with a product or service. From the very first touch, IVAs stay with that prospect or customer across their entire customer journey and realize instantaneous time-to-value for organizations. Whether teams are trying to drive people to marketing events, find sales-ready leads faster, schedule an account review, identify renewal or expansion opportunities, or even work through invoicing and payment logistics, they can engage with prospective buyers or existing customers via website chat and easily transition to a more detailed conversation over email, from email to text, and eventually over every possible digital touch point—all without losing any moment of that conversation or the context.

Conversica’s IVAs assist website visitors with the five primary use cases that make up the majority of what website visitors want to do most often: Ask a Question, Learn More, Contact Sales, Contact Support, or Schedule a Demo. Regardless of which channel a lead or prospect enters through, IVAs augment marketing and sales professionals by scaling relevant, personalized human-like conversations that will significantly increase pipeline that not only converts at a higher rate, but in a shorter period of time. 

The key benefits of Conversica’s Intelligent Virtual Assistant-Powered Chat: 

Offer website chat for free: New customers purchasing a Conversica Intelligent Virtual Assistant will get website chat as a supported channel included; helping to consolidate existing or planned website chatbot investments to a single vendor with the added benefit of an IVA.

Save time, money and resources: You don’t have to write a single line of code, craft conversations, build workflows from scratch, or train the bot. On average, our Intelligent Virtual Assistants can be deployed in just two weeks, ramped and trained on day one and ready with pre-built conversations to engage your website visitors.

Accelerate time to value across the customer revenue lifecycle: IVAs augment marketing, sales, and customer success teams to realize a greater return on their marketing investments, find more sales qualified opportunities faster, and grow revenue through expansion opportunities for their organization.

Smarter than your average bot: Conversica IVAs—built upon our Intelligent Automation platform, a powerful combination of Conversational AI, Deep Learning, and Process Automation—support multi-channel conversations, take smart, accurate actions with your customers, and provide visibility and accountability into each and every interaction while extracting contact information and updating CRM and marketing automation platforms.

The ability to have an intelligent conversation, and doing so seamlessly across a variety of communication channels, is the disruptive combination. For more information on our latest release read our blog.

About Conversica
Conversica is the pioneer and leading provider of Intelligent Virtual Assistants helping organizations attract, acquire and grow customers at scale. A Conversica Intelligent Virtual Assistant is an AI-powered, SaaS-based software application that serves as a virtual team member and autonomously engages contacts, prospects, customers, or partners in human-like, two-way interactions at scale to drive towards the next best action accelerating revenue; whether that’s scheduling a sales meeting, gauging interest to buy additional products or services, or politely but persistently collecting overdue payments. 

Reaching out to over 100 million people on behalf of thousands of companies, Conversica Intelligent Virtual Assistants are built on a proven and patented intelligent automation platform with nearly a billion interactions, integrating natural language understanding (NLU), natural language generation (NLG), business process automation and deep learning capabilities that engage contacts over multiple communication channels and in multiple languages. 

To learn more, visit conversica.com and follow the company on Twitter, LinkedIn and Facebook.

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Conversica Media Contacts:
Deborah Mullan, Conversica
Director of Corporate Communications
[email protected] 

Jessica Shapow, on behalf of Conversica
[email protected]

 

 

Conversica Raises $20 Million in Series D Round as Market Demands Intelligent Automation Solutions

Growth Equity Round Led by Hollyport Capital Brings Total Amount Raised to $89 Million

FOSTER CITY, Calif., — September 2, 2020 —  Conversica, Inc., the leader in Intelligent Virtual Assistants (IVAs) helping organizations attract, acquire and grow customers at scale, announced today it has raised a $20 million Series D funding round led by Hollyport Capital, an existing investor of Kennet Partners, Conversica’s lead Private Equity investor. This growth equity round brings Conversica’s total amount of institutional capital raised to $89 million since the company first pioneered the market for true AI-powered IVAs to serve as virtual team members and autonomously engage contacts, prospects, customers or partners in human-like, two-way interactions at scale. Previous investors participating in this funding round include Providence Strategic Growth (PSG), Toba Capital, and Savano Capital Partners.

This Series D funding round comes after the company saw a strong second quarter in 2020, despite the global economic instability resulting from COVID-19. In fact, COVID-19 has resulted in Conversica’s overall network operating at 20 percent higher than its peak in pre-COVID times, due to businesses now operating predominantly in an online or digital world.

Conversica has enjoyed a historic 40 percent year-over-year growth, and these new funds will be used to continue its growth through investments in Sales, Marketing, and Partner Ecosystem. Additionally, the round allows the company to further invest in its Intelligent Automation Platform product development and engineering.

“We were well-positioned to raise new capital even in these troubling times,” said Jim Kaskade, CEO of Conversica. “I was invited in by two respected private equity groups, PSG and Kennet Partners, to optimize the business and accelerate profitable growth. In under two quarters we achieved profitability and coupled with a mature historic growth year-over-year of 40 percent, we had overwhelming interest in our business.”

“Many companies raise new capital to sustain their unprofitable operations while growing. In this case, we focused solely on adding cash to the balance sheet for growth,” said Kaskade.

Kaskade also believes that Conversica is well positioned to expand its operations inorganically through acquisitions, which is why it has been working with the global M&A and advisory firm, Macquarie Capital, on strategic and capital initiatives since Kaskade’s arrival in October of 2019.

Conversica’s growth amid a tumultuous economic climate proves there is rapid and rising demand for Intelligent Automation technologies as many businesses struggle to retain existing customers as well as acquire new ones. An augmented workforce of Intelligent Virtual Assistants accelerates customer retention and customer growth for mid-market and enterprise businesses and provides customers with the digital transformation tools they need to succeed in an increasingly challenging market.

“Conversica’s value proposition is changing the way businesses interact with customers,” said John Carter, Chief Executive of Hollyport Capital. “We view Intelligent Virtual Assistants as an innovative opportunity to optimize the workforce and build customer loyalty at scale, completely transforming the way revenue-generating teams operate.”

Conversica plans to focus its go-to-market activities on larger organizations, specifically mid-market and enterprise companies that have significantly invested in their digital capabilities. These companies require a mature partner to augment their revenue-centric workforces with Intelligent Virtual Assistants.

Engaging with your most precious asset, your customers, to help accelerate revenue is much more complex than simply answering frequently asked questions (FAQ) – an early application for virtual assistant technology. With over a decade of experience, no one offers the trusted, human-like AI-powered augmented workforces, like Conversica. The company has expanded on its early success in its Conversica Sales AI Assistants supporting marketing and sales departments, now offering a number of IVA applications that support post-sale revenue retention and growth in customer success and finance departments, as well as industry specific IVAs through their partner ecosystem.

The company also plans to further its technology leadership by applying new capital to open up its platform for partners and application developers to customize their virtual assistant conversations. The company is expanding its omnichannel offering to include website chat, social messaging, and voice endpoints. With these new developments, Conversica is hyper-focused on putting its Intelligent Automation tools into its customers’ hands and directly impacting revenue-generating teams with zero training required, enabling efficient scalability and ROI.

Conversica’s Intelligent Automation Platform — a powerful combination of Conversational AI, Deep Learning, Decision and Policy management including action-taking process automation, is built on decades of experience. Powering more than three-quarters of a billion interactions between the AI and people to date, the Intelligent Automation Platform has achieved an audited 98 percent accuracy rate in both properly interpreting a user’s intent and correctly taking the corresponding next-best-action. The Conversica Intelligent Automation Platform is the backbone behind Conversica’s range of IVA applications that automate personalized, contextual, and highly valuable conversations with customers, with this accuracy at scale. Conversica’s Intelligent Virtual Assistants impact every stage of the revenue lifecycle covering both pre-sales and post-sales activities.

This advanced application of Artificial Intelligence technology uses Natural Language Understanding and Natural Language Generation to uniquely create and deliver prompt, polite, and personalized communications that assist revenue-generating teams to attract, acquire and grow customers.

About Conversica
Conversica pioneered the category it operates within, providing Intelligent Virtual Assistants that help organizations attract, acquire and grow customers at scale. A Conversica Intelligent Virtual Assistant is an AI-powered, SaaS-based software application that serves as a virtual team member and autonomously engages contacts, prospects, customers or partners in human-like, two-way interactions at scale to drive towards the next best action accelerating revenue; whether that’s scheduling a sales meeting, gauging interest to buy additional products or services, or politely but persistently collecting overdue payments.

Reaching out to over 100 million people on behalf of thousands of companies, Conversica’s Intelligent Virtual Assistants are built on a proven and patented platform integrating natural language understanding (NLU), natural language generation (NLG), autonomous action chains and deep learning capabilities that engage prospects over multiple communication channels and in multiple languages. Recognized as one of the fastest-growing companies year over year and ranked among the Deloitte Technology Fast 500, Inc. 5000 and Fast Company’s most innovative AI companies. Conversica is a portfolio company of Providence Equity, Kennet Partners, Hollyport Capital and Toba Capital and is headquartered in Foster City, CA.

To learn more, visit conversica.com and follow the company on Twitter, LinkedIn and Facebook.

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Conversica Media Contacts:
Deborah Mullan
Director, Conversica Corporate Communications
[email protected]

Jessica Shapow
Merritt Group on behalf of Conversica
[email protected]

Conversica Announces Fundraising Intelligent Virtual Assistant

Artificial Intelligence Offering Created Specifically for Donor Communications and Engagement to Drive Fundraising Efforts

FOSTER CITY, Calif., – July 28, 2020 Conversica, Inc., the leader in Intelligent Virtual Assistants helping organizations attract, acquire and grow customers at scale, announced today it is equipping development teams and organizations to drive personalized engagement with donors, surface new donation interest, and nurture repeat giving among its existing donor base with the launch of a new fundraising Intelligent Virtual Assistant.

According to the 2018 Fundraising Effectiveness Report, 50 percent of donors don’t contribute to an organization after their first year of donations. In tough times instigated by COVID-19, it’s more important than ever for fundraisers to retain donors and develop relationships that will result in lasting engagement. Today’s fundraising organizations may not have dedicated employees responsible for both identifying prospective donors and cultivating relationships with current donors to maintain a reliable source of funding to keep their organizations afloat. In fact, development roles typically have high-turnover, making it challenging to build advocacy with donors.

The Conversica Fundraising AI Assistant enables development teams to personalize outreach for donors at scale and ensure all donors are treated as valuable. The Fundraising AI Assistant engages potential donors or reaches out to current donors immediately upon initial interest and continues to qualify and nurture them until they move to a meeting stage or opt out of further communication—which could be in one day, a few months or even a year. Key benefits of the Conversica Fundraising AI Assistant include:

  • Reaching out to prospective donors who have signaled interest or members of the community who have not donated;
  • Driving retention and repeat giving;
  • Determining interest for increased giving and communicating options for ongoing and major giving plans;
  • Proactively reaching out to previous donors; and
  • Providing metrics on donor follow-up and response rates to be sure every donor is receiving personal attention.

“Now more than ever every cent matters and organizations like nonprofits or higher ed institutions must remain laser focused on retaining and expanding donors and managing donations. The Conversica Fundraising AI Assistant helps to augment teams that are typically very resource constrained by engaging donors in a personalized way and moving them to giving. IVAs can also follow-up with donors on an individual level following a large fundraising event,” said Amelia Farber, Director of Global Partnerships at Conversica. “Conversica bridges the gap between annual giving and major gifts by improving the quality of donors handed off to front line fundraisers, allowing them to focus on building relationships and securing gifts. It’s a level of digital efficiency for fundraising teams that was simply not possible before.”

Conversica is offering the Fundraising Intelligent Virtual Assistant via its reseller program. The company has a standing alliance with MPW Strategies to help those institutions accelerate fundraising even during these challenging times, and will be working with additional resellers, such as Polar Strategy to help organizations hire their first fundraising IVA.

“This technology is a game changer, helping fundraisers where they need it most – striking up conversations with a large number of prospects that are traditionally not responsive and determining their interest in becoming more involved. Organizations can now connect and build relationships with much larger audiences than ever thought possible. It’s a tremendous solution for not only overcoming constraints from social distancing because of COVID-19, but as a permanent solution to connect and engage with donors and prospects at a scale not achieved by people alone. We are thrilled to be partnering with Conversica to bring this powerful technology to nonprofit and higher-ed fundraising,” said Matt Wasserman, Co-Founder of MPW Strategies.

About Conversica
Conversica is a leading provider of Intelligent Virtual Assistants helping organizations attract, acquire and grow customers at scale. A Conversica Intelligent Virtual Assistant is an AI-powered, SaaS-based software application that serves as a virtual team member and autonomously engages contacts, prospects, customers or partners in human-like, two-way interactions at scale to drive towards the next best action accelerating revenue; whether that’s scheduling a sales meeting, gauging interest to buy additional products or services, or politely but persistently collecting overdue payments.

Reaching out to over 100 million people on behalf of thousands of companies, Conversica’s Intelligent Virtual Assistants are built on a proven and patented platform integrating natural language understanding (NLU), natural language generation (NLG), autonomous action chains and deep learning capabilities that engage prospects over multiple communication channels and in multiple languages. Recognized as one of the fastest-growing companies year over year and ranked among the Deloitte Technology Fast 500, Inc. 5000 and Fast Company’s most innovative AI companies. Conversica is a portfolio company of Providence Equity, Kennet Partners and Toba Capital and is headquartered in Foster City, CA.

To learn more, visit conversica.com and follow the company on Twitter, LinkedIn and Facebook.

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Conversica Media Contacts:
Deborah Mullan
Director, Conversica Corporate Communications
[email protected]

Jessica Shapow, on behalf of Conversica
[email protected]

Conversica Fundraising AI Assistant Reseller Contacts
MPW Strategies Contacts:
[email protected]

Matt Wasserman
[email protected]

John Pepperdine
[email protected]

Polar Strategies Sales Contacts:
Omar Mahmood
[email protected]

Mohammad Arslan
[email protected]