Engage Leads from Top to Opp With Omnichannel Conversational Marketing
Your dreams of ‘no lead left behind’ can now be a reality. When inbound leads go untouched, unnoticed, and unengaged, your marketing investments fall flat. Conversica AI Assistants engage buyers at the top of the funnel with human-like, two-way conversations across email, SMS, and website chat, to attract higher quality leads, drive pipeline, and find more sales-ready leads.
Attract Higher Quality Leads and Convert More Opportunities to Drive Pipeline Dollars Faster
Connect With Website Visitors in Real-Time
First impressions make a difference. Use Conversational Marketing to greet your website visitors and point them to the information they want. Website chat powered by an AI Assistant sees a 40% engagement rate. Answer questions, capture contact information, and pass hot leads to your Sales team.
Remarket to Your Dormant Leads
Generate incremental revenue out of your aged and dormant leads by asking “are you interested?” at scale. You’ll find 1 in 20 is likely to book a meeting.
Pre-Qualify Captured Leads With Direct 1:1 Outreach
Tens of thousands of leads are pouring in, but they haven’t MQLed. Ask up to two qualification questions in a personalized conversational exchange to determine if they fit your ideal customer profile. Based on their response, our AI Assistant will take the next best action, either fast-tracking them to Sales or sending them the most relevant piece of content.
Webinars & Events
Increase Registrations to Events, Webinars, and Virtual Conferences
Pump up your audience before the big day. Generate interest for your upcoming events and set meetings for attendees in advance with automated outreach using Omnichannel Conversational Marketing techniques.
Post event follow-up
Deliver Fast Follow-Ups to Event Attendees
Connect with event attendees while you’re top of mind. Immediately follow up with webinars and event attendees to schedule a follow-up meeting or answer questions. Reach out to attendees within an hour of an event to secure 7x response rates.
“The results we have seen in fewer than 60 days are nothing short of eye-opening. Such an efficient tool with REAL bottom line results. We currently have identified through Conversica more than 75 HOT LEADS and have closed more the 20 leads. All while continuing to keep the funnel of new leads filled for our sales team.”
- Kristopher S., Marketing Director, Mid-Market
Drive More Dialogue at the Top of the Funnel
Go beyond lead scoring to directly ask leads if they are interested in booking a meeting or learning more. Drive a personalized dialogue with leads at the top of the funnel to pre-qualify opportunities, deliver the right content at the right time, and find sales-ready leads earlier in the funnel.
Never Wonder If Your Leads Are Getting Quality Touches Again
Frustrated by a lack of visibility into the Sales process? Truth be told, Marketing’s destiny is in the hands of Sales. Conversica Conversational Marketing helps make the most of every campaign by engaging thousands of leads in two-way conversations, pre-qualifying leads at scale, and providing greater insight into Sales follow-up. Make certain no leads fall through the cracks with an AI Assistant.
Keep Your Contact Database Up to Date With Quality Information
How well does your Marketing or Sales team update the CRM with new contact information found? Our AI Assistants automatically update your CRM with current contact information garnered from its conversations.
Increase Sales and Marketing Alignment
The tension between Marketing and Sales teams center around two assumptions—that Marketing is sending over low-quality leads or that Sales isn’t following up with the leads generated. Conversational Marketing bridges this divide by working every lead and directly asking them “are you interested?”. Enjoy greater visibility into the sales process and ensure better handoffs between teams with an AI Assistant.
Equip Your Conversica AI Assistant with Skills that Make Her a Marketing Powerhouse
Engage visitors via website chat to connect them to the information they seek, answer general questions, or contact a rep through the website. Reach out to net new names earlier in the cycle to qualify a lead or generate further interest from paid advertising programs.
CULTIVATE Early Interest
Reach out to prospects (pre-MQLs) that have signaled potential interest and have not requested contact yet (e.g. Third-party content syndication, ABM, etc.). Pre-qualify captured leads with direct 1:1 personalization.
Reach out to generate interest and set meetings for attendees in advance of events (e.g. schedule demos or meetings at tradeshows, drive webinar attendance, etc.)
Follow up with leads generated at an event as the first point of contact after the event (e.g. tradeshows, webinars, etc.)
Proactively initiate contact with prospects that previously expressed interest >90 days ago (e.g. untouched, unresponsive >90 days, or closed/lost)
“Now, we are sending more leads through Conversica to help identify the ones with the most potential – which has helped us find two million pounds in pipeline we otherwise may not have identified!”
Global Director of Marketing Operations, NewVoiceMedia
See What Conversica AI Assistants Can Do For You
Are you ready to identify hot leads faster, earlier in the sales cycle?
Schedule a demo to learn how adding a Conversica AI Assistant to your Sales team increases capacity, drives higher engagement rates, and ultimately generates more revenue for your business.