Conversica Blog

Blog: Conversica Named Marketo Tech Partner of the Year

We were happy to recently be named Technology Partner of the Year by Marketo. This recognition resulted from our AI Assistant technology integration with Marketo. This Conversica-Marketo integration leverages the synergies between marketing automation and...

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5 ways that Conversational AI will shorten your sales cycle

A guest blog by Michael Hanson, VP of Marketing at CloudTask - CloudTask is a managed workforce provider for growing companies looking for B2B Sales, Sales Chat and Customer Support solutions. Their mission is to find prospects, nurture leads, close deals, and satisfy...

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Reflecting on 2018: Our success is our customers’ success

As we enter the holiday season, it is always useful and rewarding to reflect back on the past year. Not only is it a time for gratitude, but it is also a time to observe lessons learned along the way. 2018 has been an exhilarating ride at Conversica, and the company is doing well by any objective standard. Serving over 1,000 customers worldwide, we have helped our customers generate over $10 billion in incremental revenue. In addition, Conversica was just named one of Deloitte’s Technology Fast 500, a list of  fast-growing companies releasing emerging technologies, while at the same time securing the largest Series C round ever, at $31 million, for a conversational AI company.

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A quick guide to conversion funnel optimization

Marketers become more effective when they understand the path that customers take as they progress from interested website visitors to paying customers. If marketers do not take care to analyze each stage of this customer journey, there will be a significant number of...

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Tips for crushing your Q4 quota – Part 5

This blog's focus "How do marketing and sales stay aligned during the Q4 crushing process?" is based on a recent webinar we did on Tips for Crushing your Q4 quota, featuring two fantastic thought leaders, Nancy Nardin of Smart Selling Tools and Matt Heinz of Heinz...

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Tips for crushing your Q4 quota – Part 4

For this 5-part series on crushing your Q4 quota, we sat down with two fantastic smart thought leaders, Nancy Nardin of Smart Selling Tools and Matt Heinz of Heinz Marketing. In part 3 of this series, we covered "What are the pitfalls to avoid in attempting to crush...

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Tips for crushing your Q4 quota – Part 3

We recently sat down with two fantastic smart thought leaders, Nancy Nardin of Smart Selling Tools and Matt Heinz of Heinz Marketing to gather tips on how to crush your Q4 quota. In part 2 of this series, we covered "What sales and marketing metrics are key to knowing...

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Tips for crushing your Q4 quota – Part 2

This blog’s focus on “What sales and marketing metrics are key to knowing you’re on track for Q4?” is based on a recent webinar we did entitled “Tips for Crushing your Q4 quota” featuring two fantastic thought leaders, Nancy Nardin of Smart Selling Tools and Matt Heinz of Heinz Marketing.

In part 1 of this series, we covered general insights from Nardin and Heinz about the most important thing to know going into Q4 and answered the question: “What  are the warning signs that you are not ready for Q4?”

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Tips for crushing your Q4 quota – Part 1

Crushing your Q4 quota Would you like to learn a few secrets about how to avoid the end of year scramble? We recently sat down with two fantastic smart thought leaders, Nancy Nardin of Smart Selling Tools and Matt Heinz of Heinz Marketing to gather tips on how to...

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How to increase your conversion rate in email marketing

Turning website visitors into customers is not an easy job. Your visitors have a limited amount of time and attention, and your competitors are vying for all of it. Email marketing is a proven method to increase conversion rate, but it needs to be done deliberately to...

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6 reports to help you improve sales metrics

Improving what you measure will improve what you deliver. Fortunately, we have systems that help us do this really well. We can use CRM dashboards that present data in granular detail in real time in order to shape how we think about the business and focus our...

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Communication skills that will improve your sales success

Sales is an exercise in communication. Although sales is often considered a skill that a person is either born with or not, there are key communication habits that individuals can develop in order to improve their sales acumen. Communication styles are important—one...

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Using AI to improve your trade show follow-up communications

Trade shows are an important aspect of bringing products to market. Most marketing teams have some presence at industry trade shows or conferences to promote products directly to customers, participate in panel discussions, meet with analysts, and gain an in-depth...

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