Conversica Resources
Report: The New Sales and Marketing Divide: It’s Not What You Think
Report: The New Sales and Marketing Divide: It’s Not What You ThinkAccount-Based Marketing (ABM) is an essential weapon helping organizations better target, engage, and ultimately close deals with best-fit, high-value accounts. But that’s only part of the equation....
Corelight Tackles Lead Volume to Saved Time and Make Money With Conversational Marketing
Corelight Tackles Lead Volume to Saved Time and Make Money With Conversational MarketingCorelight is a mid-market technology company offering network detection and response solutions for cybersecurity. Their goal is to help security professionals understand network...
Better Together: Conversational AI and Marketing Automation Platforms
Better Together: Conversational AI and Marketing Automation PlatformsMarketing Automation Platforms (MAPs) are great at capturing and engaging cold leads until they show sufficient interest, thus becoming warm leads. But taking warm leads to hot lead status requires...
Prioritizing Experience to Accelerate Opportunities in the Customer Journey
Prioritizing Experience to Accelerate Opportunities in the Customer Journey80% of B2B customers will stop doing business with a vendor due to poor customer experience. It’s up to revenue teams to deliver exceptional experiences throughout the customer journey. From...
OEConnection Better Engages, Retains and Grows Its Base With a Conversica AI Assistant
OEConnection Better Engages, Retains and Grows Its Base With a Conversica AI AssistantOEConnection provides the automotive industry with best-in-class data, software, and service to help drive OEM parts sales. But when Customer Reps couldn’t engage large sections of...
Hootsuite Discovers More Opportunities With Conversica AI Assistants for Conversational Marketing
Hootsuite Discovers More Opportunities With Conversica AI Assistants for Conversational MarketingHootsuite, a technology company headquartered in Vancouver, offers a robust social media management platform. Hootsuite’s ability to scale social media posting and foster...
eBook: Customer Success, It’s Your Time to Shine
eBook: Customer Success, It’s Your Time to ShineIn today’s recovering economy, Customer Success teams are in the spotlight. These teams are tasked with retaining and expanding revenue from existing customers. But with high customer-to-account-manager ratios, it is...
eBook: What to do with your lower-quality leads
eBook: What to do with your lower-quality leadsOver the years, we’ve had many customers who want our AI Assistants to work all of their leads, including leads that they know are lower-quality. Getting results with these leads can be a challenge, but we’ve learned a...
Demand Gen Report’s Buyer Insights & Intelligence Series: 5 Ways Conversational AI Transforms Your Lead Engagement and Sales Process
Demand Gen Report's Buyer Insights & Intelligence Series: 5 Ways Conversational AI Transforms Your Lead Engagement and Sales ProcessYour lead engagement process involves a lot of moving parts. It requires harmony between people and technology to work properly — but...
Tech Talk: Leveraging Virtual Assistants and Conversational AI to Enable Buyers and Sellers
Tech Talk: Leveraging Virtual Assistants and Conversational AI to Enable Buyers and SellersThe modern B2B buying journey is more self-guided and digital than ever before. Selling organizations are focused on optimizing self-service interactions in the preferred...
5 Ways Conversational AI Transforms Your Lead Engagement and Sales Process
5 Ways Conversational AI Transforms Your Lead Engagement and Sales ProcessYour lead engagement process involves a lot of moving parts. It requires harmony between people and technology to work properly. But reality gets in the way. Even the most thoughtfully designed...
How Conversational AI for Marketing and Sales Enhances the Digital Buyer Experience and Closes Gaps in Your Sales Process
How Conversational AI for Marketing and Sales Enhances the Digital Buyer Experience and Closes Gaps in Your Sales ProcessAccelerated by the pandemic, digital-first interactions now carry the B2B buyer’s journey. This shift increased the importance and value of digital...
Data Sheet: Convert Marketing Spend into Pipeline Dollars Faster by Engaging Every Lead With Omnichannel Conversational Marketing
Data Sheet: Convert Marketing Spend into Pipeline Dollars Faster by Engaging Every Lead With Omnichannel Conversational Marketing Generating marketing leads takes time, effort, and investment. But so does qualifying those leads for the Sales team. With hundreds or...
eBook: Rise of the Digital Sales Force
eBook: Rise of the Digital Sales ForceThe way buyers and sellers interact is changing rapidly. Field Sales, for example, are now the new Inside Sales; operating completely as a remote, online sales force. Digitally enabling the buyer's journey went from a ‘nice to...
Your Time to Shine Part 3: Why Customer Success Needs a Prominent Seat at the Table in 2021
Your Time to Shine Part 3: Why Customer Success Needs a Prominent Seat at the Table in 2021As the economic uncertainties of 2020 spill over into the new year, organizations are scrutinizing their returns on investment. Namely, how well they are retaining and growing...
Your Time to Shine Part 2: Tech Tips to Fight Customer Churn
Your Time to Shine Part 2: Tech Tips to Fight Customer ChurnFor many companies, the mission to grow revenue from existing customers and boost loyalty through positive brand experiences is sabotaged by capacity issues within customer success teams. High...