Kemp Technologies Generates New Opportunities Worth over $100K in First Month with Conversica
its ability to generate sales leads. But managing the latter had become a major
challenge, to the point where leads were falling through the cracks more rapidly
than Marketing could qualify and pass them on to Sales.
KEMP Marketing trialed Conversica by first directing their virtual assistant, Olivia, toward their incoming leads, particularly those arriving via their ‘freemium’ product’s separate website. They soon discovered what so many Conversica customers do: That Olivia excels at engaging in a human-like conversation.
Read the case study to learn how KEMP used Conversica to generate a 30% lead engagement rate and an additional $4.5M in pipeline.