Better Together: Sales Engagement Platforms + Conversational AI for Sports and Entertainment Businesses

Sales Engagement Platforms (SEP) help Sales teams prospect and generate opportunities for their Sports and Entertainment businesses. SEPs are exceptional tools for outbound prospecting, but that doesn’t mean they are without their gaps and drawbacks.

Sales teams often face a capacity challenge when there are too many fans and not enough time to engage them in personalized, two-way communications. Sadly, Sales Engagement Platforms cannot automatically respond to contacts—nor can they filter through the clutter to find fans, engage those fans, and motivate them to take the next best action.

Enter a Conversica AI Assistant. When Sales teams leverage Sales Engagement Platforms in tandem with Conversational AI they improve productivity and elevate sales-ready opportunities with ease. By automating prompt, personalized, and persistent outreach, AI Assistants alleviate capacity constraints resulting from high lead volume and help drive fans to buy tickets—whether it’s a one-time purchase or a season membership.