Is your revenue team ready for what's next?
Just like people, each Conversica Revenue Digital Assistant™ has their own unique set of skills.
When you add an RDA to your team, you start with identifying the business area—Marketing, Sales or Customer Success (along with other industry-specific areas like Automotive Service or Higher Education Admissions)—then decide what use cases you’d like the RDA to cover to help choose the skills your assistant should be equipped with.
These skills power the revenue-influencing conversations your RDA executes on your team’s behalf and are broken down by:
In this post, we’ll look at our list of Sales skills, along with best practices gleaned from top performers in each one.
This skill helps maximize the way you engage with your customers that have immediate demand. Engage conversations will be the first point of contact to engage prospects that recently requested information online through a demo request or contact form, as well as leads who have recently become MQLs.
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The Activate skill revives the conversation with prospects who have gone unresponsive. Activate conversations will be the second point of contact after a human Sales rep has attempted to connect with prospects who raised their hand through online interaction.
This skill provides trial users with a personal concierge to answer questions and drive conversion. Convert conversations offer best practices, answer questions and promote the value of the product to entice conversion.
The Winback skill restarts the conversation with past users, keeping the dialog open to expose new value and gauge interest in returning. Winback conversations proactively reach out to customers that left >90 days ago.
This skill helps your team overcome late-stage stalls, shortening the sales cycle. Accelerate conversations are for open opportunities after the lead has met with a representative to close the loop and provide any necessary information or resources to progress through the late stages of the deal.
Let us show you how our Powerfully Human®️ digital assistants can help your team unlock revenue. Get the conversation started today.