Conversica Powers Superhuman Lead Engagement at SiriusDecisions Technology Exchange This Week

In Austin, one of the world’s technology hubs, the company will demonstrate how artificial intelligence is being used to engage leads, delight Sales and boost return on demand generation programs

Austin, TXNovember 15, 2016Conversica, the only provider of artificial intelligence-based lead engagement software, is showcasing how its AI-powered sales assistant is giving superhuman powers to marketing and sales organizations at the SiriusDecisions Technology Exchange starting today in Austin. Conversica is proud to be sponsoring the event, billed as the only B2B conference that focuses on how technology can be used in sales, marketing and product organizations.


Attendees will see firsthand how the Conversica® AI assistant works autonomously to contact, engage, qualify, route and follow-up with leads, freeing salespeople to focus on the human activities they do best – closing more deals – and giving marketers real-time feedback on the quality of the leads from their demand generation programs.


“We are excited to showcase the power AI brings to the smart sales and marketing attendees at this week’s SiriusDecisions Tech Exchange,” commented Carl Landers, Senior Vice President and Chief Marketing Officer at Conversica. “Our customers describe Conversica as the one solution in their tech stack that gives their salespeople ‘superpowers,’ and we are super happyto demonstrate how that works toTech Exchange attendees. Plus, we love Texas BBQ!”


SiriusDecisions Technology Exchange attendees are invited to visit Conversica’s booth to see AI superpowers at work engaging, qualifying and following up with sales leads in real time. Between brisket bites, attendees will see:

  • How to boost the return on their lead generation efforts by following up with every single lead in a prompt, persistent yet personable way
  • How to delight their sales colleagues by automatically converting more leads into qualified opportunities
  • How to determine in real time which lead sources are producing the most engaged leads
  • How to know rather than guess which leads are ready for sales


Those not attending the Summit can get more information on Conversica at

About Conversica

Conversica is the only provider of lead engagement software for marketing and sales organizations powered by artificial intelligence. Conversica's automated sales assistant automatically contacts, engages, nurtures, qualifies and follows up with leads via natural, two-way email conversations until the lead converts into an opportunity or opts out. The sales assistant interprets the lead's intention and sentiment in email replies and extracts key information, such as phone numbers and the best time to call, answers questions, and then expertly hands off the lead to the appropriate salesperson to close the deal. As a result, Conversica customers find their next customers more quickly and efficiently, with no leads left behind.

Used by more than 15,000 sales representatives worldwide, Conversica maximizes sales opportunities by optimizing sales team productivity and has helped create more than $8 billion in revenue. Recognized by Gartner as a 2016 Cool Vendor in CRM for Sales, Conversica is a portfolio company of Kennet Partners and Toba Capital, and is headquartered in Foster City, California.

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Gary Thompson
Clarity Communications

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