Company will demonstrate how artificial intelligence is being used to engage and convert inbound leads to generate more opportunities for sales

BOSTON – Sept. 25, 2017 – Conversica, the leader in conversational AI for business, will demonstrate its AI-powered sales assistant to thousands of marketing and sales organizations at INBOUND, HubSpot’s annual conference starting today in Boston. Conversica is sponsoring the event, billed as the largest conference in the world dedicated to advancing the inbound marketing methodology.

Attendees will see firsthand how the Conversica® AI assistant, integrated with HubSpot, works autonomously to personally, promptly and persistently contact, engage and convert inbound leads, freeing salespeople to focus on the human activities they do best – closing more deals – and giving marketers the confidence that 100% of their hard-won inbound leads are followed up 100% of the time. “Our AI assistant gives superhuman powers to thousands of marketing and sales organizations,” said Conversica Senior Vice President and CMO Carl Landers.

“We are excited to showcase the power conversational AI brings to the smart inbound marketers and savvy sales leaders attending this week’s INBOUND conference,” added Landers.  “Practitioners of the inbound methodology attract high-quality interest in their products and services and need to convert more of that interest into sales action, which is exactly what our superhuman AI assistants deliver.”

INBOUND attendees are invited to visit Conversica’s booth to see conversational AI at work, engaging and following up with inbound leads in real time. Between compelling keynotes and educational breakout sessions attendees will see:

  • How to boost their conversion rate of inbound leads to sales meetings by following up with every single lead in a prompt, persistent yet personable way
  • How to delight their sales colleagues by automatically serving up the best leads
  • How to determine in real time which inbound tactics are producing the most engaged leads

Those not attending INBOUND can learn more about Conversica at

About HubSpot

HubSpot is a leading inbound marketing and sales platform. Over 34,000 customers in over 90 countries use HubSpot’s award-winning software, services and support to create an inbound experience that will attract, engage and delight customers.


INBOUND is an event that celebrates the human, helpful side of business. INBOUND’s purpose is to provide the inspiration, education and connections that professionals need to grow and transform their business. Each fall, INBOUND hosts thousands of marketing and sales professionals from almost every industry imaginable and from all corners of the globe at the Boston Convention & Exhibition Center. Through inspiring keynotes, innovative talks, educational breakouts, hands-on lessons, and tons of networking, the INBOUND experience, especially our content, is truly remarkable.

About Conversica

Conversica is the leader in AI-powered business conversations and the only provider of AI-driven lead engagement software for marketing and sales organizations. The flagship Conversica® AI Sales Assistant helps companies find and secure customers more quickly and efficiently by automatically contacting, engaging, qualifying and following up with leads via natural, two-way conversations. Used by more than 1,000 companies worldwide, Conversica’s sales assistants are built on a proven AI platform integrating natural language processing (NLP), natural language generation (NLG), and machine learning (ML) capabilities and engage prospects over multiple communication channels and in multiple languages. Recognized by Gartner as a Cool Vendor, Conversica is a portfolio company of Providence Equity, Kennet Partners and Toba Capital and is headquartered in Foster City, California.

To learn more, visit and follow the company on Twitter, LinkedIn and Facebook.

Sara Black
[email protected]