Conversica Recognized for Technology Leadership in Service Marketing

Company Receives 2016 Technology Leadership Award from Dealer Marketing Magazine

Independent industry experts Joe Webb and Bill Playford of DealerKnows Consulting oversaw the review and selection process. To ensure the worthiness of the nominated vendors and guarantee an unbiased judging process, Webb and Playford hand-selected a panel of 11 automotive retail experts in dealership roles. The panel reviewed the nominees and scored them using multi-question criteria to assess the novelty, problem-solving qualities, ease of use, and value of their products and services.

“We are honored to be recognized as a Service Marketing technology leader in the automotive industry,” commented Alex Terry, CEO of Conversica. “Our new Auto Service Assistant is already proving to be as effective in boosting visits to the dealership as our flagship Auto Sales Assistant. We thank Dealer Marketing Magazine for creating these awards and the esteemed judging panel for evaluating and selecting Conversica as the winner. Our steady stream of awards demonstrates the commitment of Conversica employees to solve real-world problems and deliver only the best AI-powered solutions to our customers.”

The Technology Leadership Award adds to a string of recognition this year for the company, including being named a 2016 Gartner Cool Vendor, winning a 2016 CRM Excellence Award from CUSTOMER Magazine and receiving the AWA Award for Excellence in Sales Process from PCG Consulting.

About Conversica

Conversica is the leading provider of lead engagement software for marketing and sales organizations. Driven by artificial intelligence technology, Conversica's automated sales assistant automatically contacts, engages, nurtures, qualifies and follows up with leads via natural, two-way email conversations until the lead converts into an opportunity or opts out. The sales assistant interprets the lead's intention and sentiment in email replies and extracts key information, such as phone numbers and the best time to call, then expertly hands off the lead to the appropriate salesperson to close the deal. As a result, Conversica customers find their next customers more quickly and efficiently, with no leads left behind.

Used by more than 12,000 sales representatives worldwide, Conversica maximizes sales opportunities by optimizing sales team productivity and has helped create more than $8 billion in revenue. Conversica is a portfolio company of Kennet Partners and Toba Capital, and is headquartered in Foster City, California.

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Gary Thompson
Clarity Communications

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