Conversica to Exhibit and Present at Insurance Disrupted 2016 Conference on Innovative Technologies

CEO Alex Terry to Address the Use of Artificial Intelligence in the Evolution of Insurance Customer Engagement

Conversica, the only provider of artificial intelligence-based lead engagement software for sales and marketing, announced today that CEO Alex Terry will be speaking at the Silicon Valley Insurance Accelerator’s (SVIA) conference, Insurance Disrupted 2016, a showcase for new technologies with the potential to change the industry. Mr. Terry will also participate in the panel discussion “Big Data, Analytic, AI Driven Customer Engagement, and Distribution Management” with experts Abhas Gupta, principal with Wildcat Ventures; and Maarten Sierhuis, founder of Ejenta and Director of the Nissan Research Center Silicon Valley. The conference is being held September 7th and 8th at the South San Francisco Conference Center.

The Conversica® AI software powers automated sales assistants who contact, engage, nurture, qualify and follow up with leads via natural email conversations and without human involvement. The AI personas track the best lead sources, deliver the hottest leads to sales people, re-engage old leads and get an overall higher return on marketing investment for customers in not only insurance but many B2C and B2B industries.

“There are exciting and dramatic changes occurring in the insurance industry,” said Alex Terry, CEO of Conversica. “As the demographics of insurance customers skew younger, new communication channels are necessary to address them. Our automated assistants have already been involved in millions of digital conversations, and we are seeing the adoption of AI growing swiftly. I am excited to share our experiences with executives from the most innovative insurance companies at this week’s conference.”

Conference attendees are invited to visit with Conversica experts at the conference to see how AI-powered assistants are having real conversations with engaged sales prospects today.

Those not attending Insurance Disrupted 2016 can learn more about Conversica at and download a complimentary copy of the latest “Sales Effectiveness: 4 P’s of Lead Follow-Up” research report.

About Conversica

Conversica is the only provider of lead engagement software for marketing and sales organizations powered by artificial intelligence. Conversica's automated sales assistant

automatically contacts, engages, nurtures, qualifies and follows up with leads via natural, two-way email conversations until the lead converts into an opportunity or opts out. The sales assistant interprets the lead's intention and sentiment in email replies and extracts key information, such as phone numbers and the best time to call, answers questions, and then expertly hands off the lead to the appropriate salesperson to close the deal. As a result, Conversica customers find their next customers more quickly and efficiently, with no leads left behind.

Used by more than 15,000 sales representatives worldwide, Conversica maximizes sales opportunities by optimizing sales team productivity and has helped create more than $8 billion in revenue. Recognized by Gartner as a 2016 Cool Vendor in CRM for Sales, Conversica is a portfolio company of Kennet Partners and Toba Capital, and is headquartered in Foster City, California.

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Gary Thompson
Clarity Communications

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