Attendees Will Learn the Ways AI Is Used to Automatically Engage More Leads by Visiting Conversica at Booth #332

Foster City, Calif.—March 5, 2018— Conversica, the leader in conversational AI for business, will demonstrate how to convert more prospects into opportunities and revenue at the LeadsCon Performance Marketing conference this week in Las Vegas.

LeadsCon is the world’s largest gathering of performance marketers and consumer lead providers, drawing more than 5,000 attendees each year. The conference was just named one of the top 10 digital conferences for entrepreneurs this year and  provides a prime opportunity for companies to network with marketing thought leaders and technology providers like Conversica.

Conversica and Epson America Presentation

Conversica customer Chris Nickel, Sr. Marketing Manager at Epson America, and Gary Gerber, Conversica’s Head of Product Marketing, will lead a session on the “4 Top Secrets to Printing Money from Your Hard-Earned Leads” on Tuesday, March 6, at 4:20 p.m. in the Versailles 1 & 2 rooms.

During the session, attendees will learn how innovative B2C and B2B companies such as Epson America have cracked the code and identified the four top secrets to following up on leads the right way. Nickel and Gerber will present the latest research and explain what practices are strong predictors of success or failure with inbound leads, as well as how to utilize new artificial intelligence (AI) capabilities to contact and convert more leads.

Conversica at the Conference

At the conference, Conversica will demonstrate how to intelligently convert more leads into sales opportunities by using AI-powered virtual assistants that automatically engage, qualify and follow up with leads via natural, two-way email and SMS conversations

LeadsCon attendees are invited to visit Conversica at booth 332 for a live product demonstration and to learn:

  • Best practices for boosting lead conversion rates with automation
  • Insight into how AI is revolutionizing the ability to engage and convert leads
  • Details of how AI sales assistants are converting more leads with personal, prompt and persistent outreach

“LeadsCon is the perfect place to demonstrate how Conversica’s AI Sales Assistant can improve a company’s lead engagement, qualification and conversion,” said Carl Landers, CMO at Conversica. “With our successful customer Epson America, we look forward to sharing how simple automation steps can dramatically increase the return on investment companies can achieve from the investment they’re already making in lead acquisition programs.”

For more information on the LeadsCon Performance Marketing conference, visit the conference website at

Those not attending the conference can get more information on Conversica at

About LeadsCon

LeadsCon is the definitive conference for vertical media, online lead gen and direct response marketing. Founded in 2007, LeadsCon events showcase the best people and companies in vertical media and direct response marketing. Thousands of performance marketers rely on LeadsCon each year for unparalleled insights and access to marketing and technology leaders.

About Conversica

Conversica is the leader in AI-powered business conversations and the only provider of AI-driven lead engagement software for marketing and sales organizations. The flagship Conversica® AI Sales Assistant helps companies find and secure customers more quickly and efficiently by automatically contacting, engaging, qualifying and following up with leads via natural, two-way conversations. Used by more than 1,000 companies worldwide, Conversica’s sales assistants are built on a proven AI platform integrating natural language processing (NLP), natural language generation (NLG), and machine learning (ML) capabilities and engage prospects over multiple communication channels and in multiple languages. Recognized by Gartner as a Cool Vendor, Conversica is a portfolio company of Providence Equity, Kennet Partners and Toba Capital and is headquartered in Foster City, Calif.

To learn more, visit and follow the company on Twitter, LinkedIn and Facebook.

Sara Black
(213) 618-1501
[email protected]