Is your revenue team ready for what's next?
We’ve discussed how AI powers technology for marketing automation, customer service communication, and personalization. Now it’s time to double-click into the systems that empower AI to behave as human-like as possible.
A Conversational User Interface (CUI) is an overarching system that fuels AI. This system is what makes Artificial Intelligence intelligent. AI Assistants go beyond what you think of as an outdated chatbot, primarily because AI platforms integrate Natural Language Processing (NLU and NLG), decision and policy management, business process automation, and deep learning capabilities to intelligently automate customer engagement.
We’ll break down how Conversational UI systems work to power a human-like Digital Assistant that can supercharge your business.
“Chatbot” is sometimes used as a catchall term to describe any automated communication interface, ranging from rules-based bots to AI-powered virtual assistants. There’s cause for this mixup, though. Conversational UI refers to the suite of AI technologies that creates smart assistants, whereas a chatbot is a singular software program that communicates with customers primarily through text. Chatbots can leverage Conversational UI or not. A chatbot that does not integrate Conversational UI typically runs on a flow-based model, or a scripted conversational flow-chart for responses. Think of a flow-based chatbot as a program that can respond to customers, but only as much as the script allows it to. When customers prompt a flow-based chatbot, the chatbot guides them through the conversation flow chart, step by step.
Two core differences between Conversation UI and chatbots is intelligence and implementation. Conversational UI is built to perceive, understand, decide, act, and learn, which provides a human-like customer interaction. These processes create smarter Virtual Assistants, whereas many chatbots are limited by their flow-based infrastructure. Chatbots can be incredibly helpful in directing customers to their desired resource, answering frequently asked questions, or curating search results—but they are limited by their infrastructure to go beyond that.
Let’s take a deeper look at the Five Pillars of Intelligence and how they operate holistically:
AI Assistants act like digital team members, which requires a Conversational UI framework designed to hold two-way conversations naturally and efficiently. There are many considerations when it comes to designing a Conversational UI framework, but the most important is to get to the root of what your customer is trying to accomplish when using the system.
Understanding the customer needstate influences how you communicate with them, and it’s equally as critical to understand the user’s control of the system. The user should feel in control of the system, and not the other way around. This means the Conversational UI needs to allow the customer to reset or interrupt the conversation at any time, change topics, or ask questions. Remember: every interaction should feel natural, organic, and human-like.
Today’s marketplace is embracing digital at breakneck speeds, but there are four notable sectors where Conversational UI is being adopted at higher rates:
Conversational UI can grow your business without increasing overhead. Below are just a few ways Conversica Revenue Digital Assistants™ can boost your bottom line:
Conversica Revenue Digital Assistants are easy to deploy thanks to a rich and extensive conversation library, battle-tested by more than one billion interactions. Interested in learning how adding a Conversica Revenue Digital Assistant to your team increases capacity, drives higher engagement rates, and ultimately generates more revenue for your business?
Conversation Automation tools, like Revenue Digital Assistants™, scale two-way, human-like outreach that engages every contact to find revenue opportunities faster. Learn how to turbocharge your revenue teams to generate more revenue, faster in this eBook.
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Let us show you how our Powerfully Human™ digital assistants can help your team unlock revenue. Get the conversation started today.