Conversica Blog

Marketing Strategy & Sales Strategy: How to Adapt to Change

Marketing Strategy & Sales Strategy: How to Adapt to Change

The first half of 2020 has required substantial adjustment from most people both professionally and personally. Our routines were uprooted and our social interactions greatly modified by COVID-19. Marketing and Sales leaders have adjusted too, shifting their...
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Intelligent Virtual Assistant: More Than Just a Chatbot

Intelligent Virtual Assistant: More Than Just a Chatbot

What’s the first thing you think of when you hear the phrase “Intelligent Virtual Assistant”? You wouldn’t be alone if you answered: “Chatbots.” Many people think that IVAs are synonymous with the bots they see pop up in the corner of their screens while perusing...
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